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Tata Consultancy Services | Search Engine Optimization Consultant | mumbai
1 month ago
TCS is hiring for SOE role
Experience: 3-8 years
Location: Mumbai
Required skills:
- Develop and implement effective SEO strategies that align with the company's objectives and drive organic search traffic growth.
Develop and execute SEO strategies to increase organic traffic and improve search engine rankings
- Conduct thorough keyword research and analysis to identify high-impact keywords and opportunities for improvement.
- Optimize website and app content, meta-tags, headers, and other on-page elements to improve search engine visibility and rankings.
- Analyze technical SEO factors, including site architecture, page speed, mobile-friendliness, and crawl errors, and recommend improvements.
- Monitor and analyze site performance using SEO tools like Google Analytics, Google Search Console, Moz, SEMrush, and others.
- Stay current with industry trends, search engine algorithm updates, and best practices to ensure our SEO strategies remain effective.
Collaborate with cross-functional teams such as content creators, designers, and developers to ensure website content is optimized for search engines.
- Collaborate with the content, design, and development teams to ensure SEO best practices are integrated across all digital assets.
- Develop and execute link-building strategies to improve domain authority and drive referral traffic.
- Monitor and report on key SEO metrics, including keyword rankings, organic traffic, and conversions.
- Conduct competitor analysis to identify gaps and opportunities for growth.
