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Lead Manager – Market Research
2 months ago
Key Responsibilities:
- Scout external environment and assess changes happening in the industry, economy and competitive landscape
- Analyze strategies and business developments of peers in the industry using internal & external sources.
- Market benchmarking of product, pricing, performance.
- Perform competition analysis on BFIL products and benchmark the performance with competition
- Have broad understanding of the macro-economic scenario with the ability to assess impact on business
- Help senior management in collating and vetting data to create reports/PPTs.
- Expectation of field research, attending conferences, industry connect, understanding of Banking and deep understanding of rural business
- Conduct thorough research on banking systems, payment solutions, and rural financial landscape.
- Analyze trends, market dynamics, and policy impacts in the banking and payments industry, with a focus on rural areas.
- Interpret data to identify patterns, correlations, and key drivers of change in the micro banking space.
- Prepare detailed reports, whitepapers, and presentations summarizing findings and insights.
- Collating data, creating a narrative and preparing corporate presentations for quarterly/annual and ad hoc presentations.
- Collaborate with senior management of cross functions/internal stakeholders
- Good understanding of data repositories, RBI data, NPCI etc and ability to collect and corroborate data from different sources.
- Gather quantitative and qualitative data from various sources, including primary research, surveys, and secondary data.
Preferred Candidate Profile
- Master’s degree in Economics, Finance, Business, or a related field.
- Experience of 10+ years, preferably with a research agency.
- Proven experience in research, particularly in banking, payments, or rural development.
- Ability to create presentations independently and come up with ideas/views.
- Strong interpersonal skills and demonstrable relationship building skills.
- Excellent analytical and presentation skills. Proficiency in excel.
- Sound knowledge of financial statements.
- Excellent proficiency in written and spoken English.
- Self-driven individual and strong attention to detail.