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Lead Manager – Market Research

2 months ago


Hyderabad, India Bharat Financial Inclusion Limited (100% subsidiary of IndusInd Bank Ltd.) Full time

Key Responsibilities:


  • Scout external environment and assess changes happening in the industry, economy and competitive landscape
  • Analyze strategies and business developments of peers in the industry using internal & external sources.
  • Market benchmarking of product, pricing, performance.
  • Perform competition analysis on BFIL products and benchmark the performance with competition
  • Have broad understanding of the macro-economic scenario with the ability to assess impact on business
  • Help senior management in collating and vetting data to create reports/PPTs.
  • Expectation of field research, attending conferences, industry connect, understanding of Banking and deep understanding of rural business
  • Conduct thorough research on banking systems, payment solutions, and rural financial landscape.
  • Analyze trends, market dynamics, and policy impacts in the banking and payments industry, with a focus on rural areas.
  • Interpret data to identify patterns, correlations, and key drivers of change in the micro banking space.
  • Prepare detailed reports, whitepapers, and presentations summarizing findings and insights.
  • Collating data, creating a narrative and preparing corporate presentations for quarterly/annual and ad hoc presentations.
  • Collaborate with senior management of cross functions/internal stakeholders
  • Good understanding of data repositories, RBI data, NPCI etc and ability to collect and corroborate data from different sources.
  • Gather quantitative and qualitative data from various sources, including primary research, surveys, and secondary data.


Preferred Candidate Profile

  • Master’s degree in Economics, Finance, Business, or a related field.
  • Experience of 10+ years, preferably with a research agency.
  • Proven experience in research, particularly in banking, payments, or rural development.
  • Ability to create presentations independently and come up with ideas/views.
  • Strong interpersonal skills and demonstrable relationship building skills.
  • Excellent analytical and presentation skills. Proficiency in excel.
  • Sound knowledge of financial statements.
  • Excellent proficiency in written and spoken English.
  • Self-driven individual and strong attention to detail.