Paid Media Boss – Scaling D2C with Ads
2 weeks ago
If you’ve ever looked at a £50K/month ad budget and thought: “I can double that ROAS,” we want to talk.
We're hiring a Paid Media Boss — someone who’s built, optimised, and scaled Google Ads and Meta Ads campaigns for fast-growing D2C (Direct-to-Consumer) brands. Not someone who manages ads — someone who owns the outcome .
What You’ll Be Doing- Own and scale paid acquisition across Google (Search, Shopping, YouTube) and Meta (Facebook, Instagram)
- Build full-funnel strategies — from cold awareness to high-intent retargeting and retention
- Test creatives, audience segments, hooks, copy, and landing pages — continuously
- Collaborate with design, CRO, email, and analytics teams to drive conversion
- Build reports, track CAC, LTV, ROAS, MER — and act on insights
- Manage (or build) a small media buying team — or fly solo like a pro
- Work directly with founders or senior stakeholders and advise on budget and channel mix
- You’ve scaled D2C campaigns and understand how to turn clicks into customers profitably
- You speak fluent ROAS, AOV, CAC, LTV, MER
- You’ve worked with budgets ranging from £10K–£500K/month — and made every penny count
- You’ve run campaigns inside Meta Ads Manager and Google Ads more hours than you’d like to admit
- You love testing, tracking, tweaking — and winning
- Bonus: You’ve used Shopify, Klaviyo, GA4, Triple Whale, Northbeam or similar tools
- Ownership over a core growth engine — not just a dashboard
- Remote-first or hybrid flexibility
- Competitive base + performance bonuses
- Real influence — from strategy to creative to spend
- A fast-moving, low-ego, results-driven team that backs your decisions
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