Marketing Manager

4 weeks ago


bangalore, India dentsu Full time
The purpose of this role is to provide leadership to the marketing department by evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to stakeholders, building awareness and positioning for our company's brands.

Job Title:

Marketing Manager - Growth - Marketing

Job Description:

Key responsibilities:Oversees the marketing department function, teams and resourcesEvaluates and develops the overarching vision, marketing strategy and goalsBuilds brand awareness and positioningSupports sales and lead generation effortsPlans, directs and communicates the marketing planResearches market, demand, competition and growth opportunitiesIdentifies audience, customer profiles and journeys, product and service packaging and pricingCreates and manages budget, profit and loss, optimises the return on investmentDevelops and manages integrated marketing and advertising campaignsIdentifies KPIs, measures and improves marketing performanceEvaluates, updates and maintains the marketing technology stack and adoption

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