Social Media Supervisor

1 week ago

Ahmedabad, India Armanino Full time

Role & responsibilities

Work daily in Inbound tech stack to design and execute digital marketing projects and campaigns:

  • Support Campaign Execution: Aid in the setup of inbound marketing campaigns, including email marketing, paid social media campaigns, and webinars in their various systems.
  • Assist with Data Management: Help gather and organize digital marketing campaign data and KPIs to support decision-making, performance tracking, and to assess campaign effectiveness.
  • Assist in Email Production Process: Help build the layout of emails, landing pages, and graphics in HTML. Work with team members on quality review and editing process.
  • Configure Marketing Automation Campaigns: Configure campaigns including Eloqua canvas, emails, landing pages, forms, etc.
  • Develop Segmentation in Eloqua: Create segmentation based on criteria in WF forms.
  • Support Data Clean-up: Clean up spreadsheet lists for CRM uploads for accounts, contacts, stage 0 opportunities, etc.
  • Task Coordination: Assist with the execution of miscellaneous ad hoc tasks as needed.
  • People Management & Coordination: Act as the primary point of contact for the Indian marketing team, ensuring smooth communication and collaboration across teams.
  • Team Updates & Oversight: Manage updates from the Indian marketing group, ensuring alignment with broader marketing goals and timelines.
  • Mentorship & Guidance: Provide guidance and support to team members, fostering a collaborative and productive work environment.
  • Process Improvement: Identify opportunities to streamline workflows and improve team efficiency across global marketing operations.

Preferred candidate profile

  • Bachelors Degree or equivalent work experience
  • Minimum 4-5 years of experience in professional services
  • Strong written and verbal communication skills
  • Strong understanding of data analysis and ability to interpret marketing metrics
  • Excellent project management skills and the flexibility to prioritize changing workloads
  • Proficiency in Microsoft Office Suite (Word, PowerPoint but specifically in Excel) required
  • Able to collaborate with remote and local team members
  • Bachelor's degrees in business, communication, marketing, or related experience
  • Business-to-business (B2B) marketing experience preferred
  • Experience with Customer Relationship Management (CRM) system, Eloqua and Workfront preferred
  • Experience in people management or team coordination, especially in a global or cross-functional environment, is a strong plus.

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