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Digital Marketing Executive

2 months ago

Bangalore City, India Boston Institute of Analytics-Sanjaynagar Full time

Job Description:* Plan, manage and execute all digital marketing, including SEO/SMM, marketing database, email, social media and display advertising campaigns*Launch optimiser being aimed through tools like Facebook, etc., to increase brand awarenessPrepare promotional emails and organise their distribution through various channels.Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)* Run ads and campaigns on digital platforms like Facebook, Instagram and Google.Establish and maintain active social media accounts and increase regular traffic and engagement, including special event marketing such as seminars, workshops, meetups, etc.* Working on comment moderation, consumer interaction, and diffusing any online issues (complaints, issues, etc.)* Perform data driven lead generation via social media campaigns* Creating weekly reports of client and competitor social activities* Researching relevant industry and market developmentsDesired Candidate Profile:* IMMEDIATE JOINING* Expertise in Google AdWords and Facebook Ads Manager* Bachelor's degree in any stream.*Excellent English communication and presentation skills, both verbal and written*Excellent interpersonal and customer-facing skills*Expertise in Microsoft OfficeCompensation: 1.8 - 2.2 LPA (includes incentives)Contact Person: Savitha BM About the Company:Boston Institute of Analytics is an international organisation that imparts training in predictive analytics, machine learning and artificial intelligence to students and working professionals via classroom training conducted by industry experts. Please visit to know more.