Senior Public Relations Executive

2 weeks ago

mumbai, India Ruder Finn India Full time

Senior Account Executive


Client Service / Project Management

Someone with 2 years of experience in handling entertainment and lifestyle clients

Understands client’s business beyond scope of work

Partners Junior to mid-level clients on deliverables and requirements (Owns the relationship at this level)

Able to lead briefings with clients / prospects

Able to draft recommendations and proposals for senior team review

Lead discussions on owned projects

Draft near final content – bylines, briefing books, press releases, media Q&A’s

Quality assurance on work sent to client

Conducting research and drawing and mining outcomes and insights

Ability to define, lead and write case papers

Be able to showcase the work of the team for Case Studies and prepare Award submission first draft

Ability to think and executed integrated campaign ideas



Capabilities

Build good journalist / influencer relationships

Measuring the effectiveness / ROI on campaigns once they are launched

Able to work on digital platforms - Facebook, , Twitter, Weibo, Wechat

Be a part of New business Pitches


Team / people skills

Be proactive & a contributing team member

Follow RF processes as part of a team

Drives an insight led thinking culture amongst the wider teams


Vertical/ Sector

Entertainment and Lifestyle

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