Design Lead

2 weeks ago

Mumbai, Maharashtra, India Beco Full time

About Beco

Beco is a rapidly growing, sustainable consumer goods brand in India, dedicated to providing eco friendly products for environmentally conscious consumers. We focus on innovation and data-driven strategies to fuel our growth in the Indian market.

Role Overview:

We're looking for a visionary Design Lead to define and elevate Beco's visual identity across every touchpoint. You'll be the creative force translating our sustainability story into a bold, relatable, and unforgettable brand experience.

Key Responsibilities:

  • Own Brand Visuals : Shape and evolve Beco's entire visual language across digital platforms, packaging, retail, and beyond.
  • Lead & Mentor : Guide and inspire our design team, upholding high creative standards and ensuring consistent brand representation.
  • Collaborate & Impac t: Partner with marketing, product, and e-commerce teams to deliver compelling, insight-driven visuals that drive results.
  • Manage External Partners : Work seamlessly with agencies and vendors to maintain creative quality and brand consistency.
  • Create Compelling Content : Develop engaging visual content for key channels like Instagram, YouTube, Meta Ads, Amazon, and offline retail.
  • Drive Efficiency : Manage design timelines and priorities effectively in a fast-paced, high-growth environment.

Who You Are:

  • Experienced Designer : You have 5-8 years in graphic, digital, or brand design.
  • Brand Builder : Proven track record building or scaling D2C or consumer goods brands.
  • Tool Savvy : Expert in Adobe Creative Suite, Figma, and comfortable with basic motion design tools (After Effects is a plus).
  • Visual Storyteller : A keen eye for typography, color, layout, and compelling visual storytelling.
  • Collaborative Leader : You excel at leading brainstorming sessions and providing/receiving constructive feedback.
  • Purpose-Driven : Deeply passionate about sustainability and motivated by design that serves a purpose.

Website - Bamboo Products: Buy Sustainable & Eco-friendly Product Online | Beco

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