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Growth Marketing Manager

2 months ago

bangalore, India Inheaden GmbH Full time
About Inheaden: We are a growing Tech startup with offices in Germany, India and the UAE. We are looking for someone with a startup spirit, who wants to join a truly global organization and help build Tech on a global scale. Come, join us and be part of our community.
Responsibilities:
  • Personally overseeing posting schedules and content management across Inheaden social media channels and to ensure timely publishing of content.
  • A/B testing for e-mail campaigns, LinkedIn paid content and Instagram paid content.
  • Creating and implementing marketing campaigns, experimenting with new marketing channels, and testing different strategies to drive user acquisition and engagement.
  • Analyzing various metrics such as conversion rates, acquisition costs, and customer lifetime value to identify areas for improvement.
  • Working closely with different teams across all domains to ensure that the overall marketing strategy aligns with the overarching goals of the company.
  • Brainstorming content ideas and collaborating with the marketing team designer to bring these ideas to life.
  • Analyzing content performance and pivoting strategy accordingly to obtain the best results.
  • Community engagement in the form of responding to comments across all platforms and as the admin of any groups and pages.
  • Improving Google SEO ranking and organic ranking.
  • Reporting regularly on the success of marketing efforts and making recommendations for improvement based on the findings.
  • Generating inbound-marketing leads through organic and paid marketing campaigns and smart funnels.
  • Engaging, replying and communicating with Clients, Partners, Suppliers, Community, Team Members and Supporters through E-Mails, Surveys and Social Media according to our tone of voice.
Skills Required:
  • 2+ years experience as a growth marketer or a similar role
  • 3+ years experience with analyzing content performance and optimization
  • Proficiency with LinkedIn and Instagram posting
  • Experience with Google Analytics and Google ads
  • Data Analysis
  • Experience with CRMs and Lead Gen tools
  • Creative problem-solving
  • Excellent communication and writing skills in English (added bonus for proficiency in German and Arabic)
  • Knowledge of a variety of marketing tactics, including user acquisition, conversion rate optimization, retention marketing, A/B testing, and SEO and the ability to effectively implement these tactics to drive growth
Benefits:
  • Opportunity to work with a global organisation.
  • Interesting job with a growing scale up and in a future proof industry.
  • Flexible working hours/days.
  • Additional Offsite-work and Workations.
  • Training on job.
  • Free drinks and snacks in the office.
  • Latest Hardware Setups to work conveniently.
  • Fun and regular team activities.