Brand Strategist
2 weeks ago
Key Responsibilities:-
Lead ideation and conceptualization sessions to generate creative ideas for brand activation initiatives, ranging from topical gatherings to brand launch extravaganzas and bespoke experiences.- Prepare
visually compelling decks
that showcase innovative campaign concepts tailored to each client's brand identity and objectives.-
Deliver presentations to clients
with confidence and clarity, effectively communicating the strategic vision and value proposition of each campaign concept.- Collaborate closely with cross-functional teams to ensure seamless execution of experiential events, leveraging your
prior experience in IPs and festivals within the alcohol/beverage industry .- Stay abreast of industry trends and consumer preferences, utilizing insights to inform campaign strategies and creative directions.- Evaluate the effectiveness of campaigns, gathering feedback and insights to refine future initiatives and drive continuous improvement.
What We’re Looking For:
-
Proven experience in ideation, conceptualization, and execution of experiential events within the alcohol/beverage industry, including IPs and festivals.- Bachelor's degree in business, marketing, hospitality, or a related field.- Strong proficiency in preparing visually engaging decks and presentations.- Demonstrated ability to effectively communicate and deliver presentations to clients.- Creative thinker with a passion for innovation and storytelling.- Excellent analytical skills with a keen eye for detail.- Ability to thrive in a fast-paced, collaborative environment.- Prior experience working with influencers and celebrities is a plus.
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