Commercial Sourcing Associate

2 weeks ago

New Delhi, India Sugee Group Full time

Primary Purpose The Commercial Sourcing Associate / Sr. Associate will be responsible for acquiring direct clients and expanding the broker/channel partner network to drive sales across luxury residential, retail, and commercial projects in the MMR region. This role demands strong local market knowledge, relationship-building skills, and a go-getter mindset to generate and nurture a steady pipeline of both clients and channel partners.Key Activities Client Acquisition (Direct Buyers & Investors) • Source potential homebuyers and investors for mandate projects across Thane and Mumbai. • Build strong referral networks and partnerships with HNI wealth managers, corporates, and local influencers. • Generate leads and ensure qualified walk-ins and site visits for the on-site sales team. Channel Partner & Broker Onboarding • Identify, approach, and onboard new channel partners, CP firms, and independent brokers across Mumbai, Thane & Navi Mumbai. • Conduct CP onboarding sessions, sharing project briefings, commercials, and marketing collaterals. • Strengthen relationships with IPCs and local brokers to ensure repeat site footfall and closures. Channel Activation & Engagement • Engage regularly with the CP network through broker meets, events, site visits, and incentive programs. • Ensure partners are well-informed on inventory, pricing, promotions, and project updates. • Track CP performance, resolve partner queries, and drive active engagement. Reporting & Coordination • Maintain trackers of sourced clients and channel partners onboarded, along with conversion ratios. • Share daily/weekly updates with the team on sourcing pipeline, activity status, and closures. • Coordinate closely with on-site Sales and Marketing teams for lead follow-ups and campaign inputs.Experience:3–8 years in real estate sales, channel management, or client acquisitionQualifications • Graduate in any discipline (mandatory) • MBA/PGDM in Sales, Marketing, or Real Estate (preferred)Expected Competencies / Personality Attributes • Strong broker and channel partner network across MMR (especially Thane) • Experience in client sourcing and broker engagement within real estate • Excellent communication, negotiation, and interpersonal skills • Self-starter with a field-sales approach and high drive to achieve targets • Local market knowledge of commercial, retail & residential real estateInterested candidates may share their CVs at or contact us at .

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