Content Marketing Specialist

3 weeks ago


madhya pradesh, India Supersourcing Full time
Job Title: Content Marketing Specialist
Location: Indore (On-site)
About Supersourcing:
We are an AI recruitment platform that helps companies hire developers or build their engineering teams 10X faster than traditional hiring.
At Supersourcing, we’re not just about hiring—we’re strategic growth partners for our clients, aiming to transform how businesses connect with top tech talent.
We are among the Top 20 startups in India selected by Google AI Accelerator Program 2024
We are among LinkedIn's Top 10 startups in India to work for 2023
Role Overview:
We’re looking for a Content Marketer with 2-3 years of experience, ideally in the B2B space, who can think creatively and execute strategically. You’ll be a key player in our content team, helping to shape and deliver engaging narratives that resonate with our business audience. This role is perfect for someone who loves taking ownership, thrives on creativity, and brings a proactive, can-do attitude to their work.
Key Responsibilities:
Content Creation & Strategy: Develop and execute content that speaks directly to our B2B audience, including blog posts, reports, video scripts, thought leadership pieces, and more.
Platform Management: Contribute to our growth on LinkedIn, Twitter, and YouTube platforms by creating tailored content that drives engagement and builds our community.
Collaborate on Media Projects: Work closely with founders, the business team, and other stakeholders to develop media content, such as interviews, eBooks, and webinars.
Event Content Support: Assist in content creation for webinars, offline events, and AI-related initiatives that position Supersourcing as a thought leader.
Editorial Leadership: Manage the content calendar, ensuring a steady flow of high-quality content that aligns with our strategic goals and brand voice.
Proactive Content Ideation: Regularly pitch new content ideas and formats, staying ahead of industry trends and finding creative ways to engage our audience.
What You’ll Bring:
2-3 years of experience in content marketing, with a strong focus on B2B audiences.
A person who is good in front of the camera and can shoot videos would be a plus.
Exceptional writing skills with the ability to produce content that resonates with our target audience, i.e., CHROs, VP Engineering, senior Talent Acquisition and Engineering leaders of enterprises
A decent understanding of B2B marketing dynamics and the nuances of communicating with business leaders.
Experience with digital platforms, particularly LinkedIn, Twitter, and YouTube.
Familiarity with SEO best practices and content analytics to optimize content performance.
A proactive approach, with the ability to take ownership of projects and see them through from concept to execution.
Excellent collaboration skills, with an ability to work across teams and adapt to different project needs.
A commitment to honesty, creativity, and delivering high-quality work that aligns with Supersourcing’s values.
What Success Looks Like:
Consistently delivering high-quality, engaging content that meets or exceeds performance targets (e.g., engagement rates, lead generation, audience growth).
Taking the initiative to improve and innovate our content strategies.
Successfully managing multiple content projects with varying timelines and scopes.
Building strong relationships within the team and contributing to a positive, creative, and collaborative work environment.
Why You’ll Love Working with Us:
Be part of a forward-thinking team that values innovation, creativity, and integrity.
Work on diverse and impactful projects that help shape the future of tech recruitment.
Enjoy a culture that supports growth, learning, and taking bold steps to achieve excellence.
Opportunity to grow your role as our content marketing efforts expand, with plenty of room for professional development.

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