Digital Marketing Specialist

Company Overview

Blue Matrix Connect is a leading provider of BPO solutions, specializing in Cold Calling, Sales, and Marketing. With a strong focus on operations and business development, we strive to bridge the gap between aspiring talents and employers. Our team is dedicated to providing quality services to global and domestic clients from a variety of industries.

Job Overview

We are looking for a Digital Marketing Specialist to join our team at Blue Matrix Connect. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to drive traffic, generate leads, and increase our online presence.

Qualifications and Skills

• Fresher: Less than 1 year of experience in digital marketing
• Proficient in SEO techniques, keyword research, and content optimization
• Strong understanding of social media platforms and experience in managing social media campaigns
• Knowledge of digital marketing tools and analytics platforms
• Excellent written and verbal communication skills
• Ability to work independently and as part of a team
• Detail-oriented with strong analytical and problem-solving skills
• Ability to multitask and manage multiple projects in a fast-paced environment

Roles and Responsibilities

• Develop and execute digital marketing campaigns across various channels such as search engines, social media, and email marketing
• Conduct keyword research and optimize website content, including landing pages and blog posts, to improve organic search rankings
• Manage social media platforms, create engaging content, and implement strategies to increase followers and engagement
• Track and analyze website analytics, conversion rates, and user behavior to make data-driven recommendations for improvement
• Collaborate with internal teams to create and implement email marketing campaigns and lead generation strategies
• Stay up-to-date with the latest trends and best practices in digital marketing and search engine optimization (SEO)
• Monitor and manage online reputation through review platforms and social media channels
• Conduct competitor analysis to identify opportunities and develop strategies to stay ahead in the market