(14/05/2024) Email Marketing Specialist

2 weeks ago


Delhi, India Audax Labs Full time
Company Description

Audax Labs is a leading innovation partner based in Noida. With a robust systems integration background and extensive industry experience, we specialize in solving complex challenges and empowering businesses through outcome-driven innovation. Our technology stack includes cutting-edge technologies such as Artificial Intelligence, Augmented Reality, Internet of Things, Big Data, Analytics, Cloud, and Mainframe. We offer comprehensive services, strategic partnerships with industry giants, and end-to-end solutions to navigate the digital landscape.

Job Description :

Role:- Email Marketing Specialist

We are searching for a detail-oriented and results-driven Email Marketing Specialist to join our dynamic marketing team. The Email Marketing Specialist will be responsible for executing email campaigns, optimizing performance, and driving engagement and conversions. The ideal candidate will have a passion for email marketing, strong analytical skills, and experience with email automation platforms.

- Designing and optimizing B2B email campaigns to support marketing objectives- should have around 5 Years of experience in similar areas.- Using email marketing software for email automation and other tools (e.g., Google Analytics)- Compiling email lists and keeping data up-to-date- Copywriting, editing, and proofreading- Conducting competitive market research to optimize existing strategies- Implementing practices like segmentation, A/B testing, and email marketing automation- Tracking essential metrics (e.g., open rates, unsubscribes) and improving processes- Assisting with other digital marketing efforts (lead generation)- Reporting to managerial team and stakeholders about campaign performance- Cold Outreach through LinkedIn marketing (Sales Navigator) and generate leads- Must have good communication skills

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Education:-

Graduated in any stem

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