Marketing Manager

4 weeks ago


India CareerXperts Consulting Full time

We are searching for a passionate and creative Marketing Manager to join our dynamic team. You will play a key role in developing and executing strategic marketing campaigns that drive brand awareness, generate leads, and achieve our growth objectives.

Responsibilities:

  • Develop and implement a comprehensive marketing strategy aligned with company goals and target audience.
  • Manage all aspects of the marketing funnel, from brand awareness to lead generation and conversion.
  • Oversee the creation and execution of digital marketing campaigns across various channels (e.g., SEO, SEM, content marketing, social media marketing).
  • Analyze marketing campaign performance using data and metrics to identify areas for improvement and optimize campaign effectiveness.
  • Manage and develop our brand identity and messaging, ensuring consistency across all marketing materials and channels.
  • Collaborate with internal teams (sales, product development) to ensure marketing efforts are aligned with overall business goals.
  • Manage marketing budget and resources effectively.
  • Stay up-to-date on the latest marketing trends and technologies.
  • Develop and implement content marketing strategies (e.g., blog posts, white papers, case studies) to attract and engage target audiences.
  • Manage and maintain the company website and social media presence.

Qualifications:

  • Minimum 3+ years of experience in marketing or a related field.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong understanding of digital marketing principles and best practices (SEO, SEM, content marketing, social media marketing).
  • Excellent analytical and problem-solving skills.
  • Strong communication, interpersonal, and writing skills.
  • Ability to work independently and manage multiple projects simultaneously.
  • A creative and results-oriented mindset.
  • Proficiency in marketing automation and analytics tools.


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