Copywriter

3 weeks ago


Delhi, India Qrata Full time

Responsibilities ● Write clear and structured content to attract the right audiences ● Should be familiar with and comfortable using AI tools ● Should be able to draft short-form content depending on the requirements ● Research about products, markets, users, or industry-related topics to make the content more relevant for the target audience ● Write impactful marketing ad copy to promote the products/services ● Draft, edit and proofread blogs, social media posts, articles, and ad copies before publishing ● Coordinate with product, tech, and customer experience teams to draft articles and blogs ● Conduct simple keyword research and use SEO guidelines to increase web traffic and time spent on the web pages ● Draft and promote content on social media and other identified platforms ● Ensure all-around brand element consistency (style, fonts, images, and tone) ● Identify trending topics in the industry and write ad copies and short-form content to attract relevant web traffic ● Build out strategic copy landing pages and website pages Requirements and skills ● Excellent writing and editing skills in English ● Proven work experience as a Copywriter ● Portfolio of published ad copies, social media posts, articles, websites, micro-sites of blogs ● Knowledgeable in the fundamentals of SEO and keyword research ● Strong prioritization, organization, and project management skills ● Ability to multitask in a fast-paced environment and prioritize deadlines effectively ● Experience doing research using multiple sources ● Familiarity with web publications ● Hands-on experience with Content Management Systems (e.G. WordPress) ● B a c h elo r ' s d e g r e e i n M a r k e t i n g, E n gli s h, J o u r n ali s m, o r a r ela t e d fi eldNote Looking for copywriter only from healthcare domain


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