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Ecommerce Manager

3 months ago

kannur, India UNISON INTERNATIONAL CONSULTING (The Recruitment Company) Full time

Job Title: E-commerce Manager

Location: Mumbai

CTC - Upto 20 LPA

Industry - Retail Fashion Apparel


Key Responsibilities:


  • Website Management:
  • Oversee the daily operations of the company’s e-commerce website.
  • Ensure the website is optimized for user experience, performance, and conversion.
  • Work with web developers to maintain and update the website’s design, functionality, and content.
  • Implement SEO best practices to improve organic search rankings and drive traffic.


2.Marketplace Management:

  • Manage product listings, promotions, and sales strategies on various online marketplaces (e.g., Amazon, eBay, Etsy, etc.).
  • Monitor and analyse performance metrics to identify opportunities for growth and improvement.
  • Coordinate with marketplace account managers to optimize product visibility and sales.
  • Ensure compliance with marketplace policies and guidelines.


3.Sales and Marketing:

  • Develop and execute digital marketing campaigns to drive traffic and sales on both the website and marketplaces.
  • Utilize various digital marketing channels, including email marketing, PPC, social media, and affiliate marketing.
  • Collaborate with the marketing team to create compelling product descriptions, images, and promotional content.


4.Inventory and Order Management:

  • Oversee inventory management to ensure stock levels are optimized and products are available for sale.
  • Coordinate with the warehouse and logistics teams to manage order fulfilment and delivery processes.
  • Implement strategies to minimize stockouts and overstock situations.


5.Customer Experience:

  • Monitor customer feedback and reviews to identify areas for improvement.
  • Resolve customer inquiries and issues in a timely and professional manner.
  • Develop and implement strategies to enhance the overall customer experience.


6.Analytics and Reporting:

  • Analyze sales data, website analytics, and market trends to make informed business decisions.
  • Prepare regular reports on e-commerce performance, including sales, traffic, conversion rates, and ROI.
  • Use insights to drive continuous improvement in e-commerce strategies and operations.