B2B Content Writer

3 weeks ago

Gurugram, India Upthrust Inc. Full time

Are you a SaaS and Tech Sector content writer with a knack to write for social, website, landing page and emails?


We're seeking writers to collaborate with our teams and support our clients.


Qualities We Value:

- Sunshiny Soft Skills: Fun, likable, and a great sense of humor.

- Push Yourself: Always striving for excellence.

- Accountable: You take responsibility for your work.

- Resilient: Bounce back from setbacks with ease.

- Transparent: Honesty is your policy.

- Self-Focused: Continual personal growth and learning.


Requirements:

- Experience: 2+ years of published work for commercial clients, especially in B2B SaaS.

- Detail-Oriented: Meticulous proofreading with no sloppy writing.

- Deadline-Driven: Meeting deadlines is crucial.

- Funnel Knowledge: Understand top, middle, and bottom-funnel content.

- Communication: Frequent updates via Notion and Slack.

- Original Content: Your writing is unique and personal.

- AI Utilization: Use AI as a tool, not a crutch. Edit for tone and fact-check.

- Collaboration: Work with cross-departmental teams to plan content projects.


Primary Responsibilities:

- Copywriting: Create persuasive, on-brand content for our clients across various channels and formats, including emails, blogs, social media, landing pages, ads, and lead magnets.

- Content Strategy: Research audiences, craft engaging educational content, and distill complex information.

- Project Management: Develop and manage timelines with stakeholders for content creation.


Experience & Qualifications:

- Copywriting: 2+ years in SaaS or related industries.

- Multi-channel Campaigns: Experience with email, blogs, social posts, social ads, and Google ads.

- Content Strategy: Proven track record in content creation and strategy.

 - Preferred Experience: B2B/SaaS sales-led or product-led experience.

- Audience Growth: Proven ability to grow an organic audience on a social platform.

- Marketing Strategy: Experience in marketing strategy and data analytics.

- AI Tools: Knowledge and use of AI tools like ChatGPT/Open AI API, Anthropic API, AI.


Perks:

- Bonuses: Milestone rewards for high-quality content and timely submissions.

- Incentives: Additional earnings on client work.

- Recognition: Testimonials, LinkedIn endorsements, and recommendation letters.

- Focus on Writing: No client interfacing; just writing.

- CTC: 4.5 LPA - 6.75 LPA + Incentive.


Join us and leverage your SaaS and B2B expertise to create impactful content.


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