Specialist - Search Engine Optimization & Content Marketing

4 weeks ago

Ahmedabad, Gujarat, India E2M Full time

E2M is not your regular digital marketing firm. We're an equal opportunity provider, founded on strong business ethics and driven by more than 250+ experienced professionals.. Our client base is made up of digital agencies that need help with solving their bandwidth problems, cutting overheads, and increasing profitability. We need diligent professionals like you to help us help them. If you're someone who dreams big and has the gumption to make them come true, E2M has a place for you. Location: Ahmedabad | Remote.

About the Role:


Own, optimize, and scale E2Ms SEO and content marketing strategy to drive sustained organic growth, increase visibility among digital agencies, and generate high-quality inbound Marketing Qualified Leads (MQLs) through authoritative, search-optimised content and technical excellence.. Were looking for a strategic, data-driven, and execution-focused SEO & Content Marketing Specialist to join our in-house E2M Brand team. In this role, you will work directly with our functional CMO / CEO based in the US..

We're seeking someone who is:

- Confident in owning and executing strategies that make a real business impact

- Comfortable attending daily stand-up meetings aligned with US time zones

- Flexible with working hours

Key Strategy & Plan and implement comprehensive SEO strategies aligned with company goals.

- Perform technical SEO audits and provide actionable insights to improve site health.

- Identify and resolve on-page SEO issues to enhance traffic and conversion rates.

- Conduct in-depth keyword research using tools like SEMrush, Ahrefs, or similar.

- Regularly monitor and report SEO performance metrics using Google Analytics and other tools.

- Coordinate with writers to create SEO-friendly, high-quality content.

- Develop and execute effective link-building strategies by identifying high-authority sites across various niches.

- Write effective outreach emails and manage communications for backlink acquisition.

- Stay updated on the latest SEO algorithm changes and adapt strategies accordingly.

Content Marketing & Brand Growth:


- Lead the development and distribution of engaging content across web, blog, and social channels.

- Collaborate with internal teams to produce content that supports campaigns, branding, and lead generation goals.

- Ensure consistent brand messaging and tone across all marketing assets.

- Conduct market research to identify content opportunities and gaps.

- Analyze content performance and optimize based on engagement and SEO results.

- Help establish and maintain a strong brand presence through storytelling and thought leadership.

Performance & Analyze campaign results, provide detailed reports, and iterate based on performance.

- Bring innovative ideas to the table to keep E2Ms marketing at the forefront of the industry.

- Work closely with stakeholders to ensure seamless communication and strategy execution.

What Were Looking For:


- 3 - 5 years of proven experience in SEO and content marketing

- MBA in related field

- Solid understanding of on-page, off-page, and technical SEO

- Familiarity with tools like SEMrush, Ahrefs, Screaming Frog, Google Search Console, and Google Analytics

- Excellent communication skills (written and verbal)

- Strong analytical and problem-solving abilities

- Creative mindset with attention to detail

- Ability to manage multiple priorities and meet deadlines

(ref:iimjobs.com)

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