Product Marketing Intern

4 weeks ago

Bengaluru, India Unacademy Full time

Role Overview:

As a Product Marketing Intern on the Customer Lifecycle Management (CLM) team at Unacademy, you will play a crucial role in supporting the development and execution of product marketing initiatives.

Duration: 3 months

Stipend: 20k

Key Responsibilities:

  1. Market Research: Conduct research on industry trends, competitor products, and user behavior to inform product marketing strategies.
  2. Content Creation: Collaborate with the CLM team to create engaging and persuasive marketing content for product launches, feature updates, and user communications.
  3. Campaign Execution: Assist in the planning and execution of product marketing campaigns across various channels to drive user engagement and product adoption.
  4. User Communication: Support in crafting effective communication strategies to keep users informed about product enhancements, updates, and educational content.
  5. Collaboration: Work closely with cross-functional teams, including product management, design, and performance marketing, to ensure alignment in messaging and goals.
  6. Data Analysis: Analyze user data and feedback to derive insights that can be used to refine product marketing strategies and improve user experience.

Requirements:

  1. Enrollment in a Bachelor's or Master's program: Pursuing a degree in Marketing, Business, Communication, or a related field.
  2. Strong Communication Skills: Excellent written and verbal communication skills with a keen eye for detail.
  3. Creativity: Ability to think creatively and contribute innovative ideas to marketing campaigns.
  4. Analytical Skills: Basic understanding of data analysis and the ability to draw insights from data.

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