Website Engineer — Framer

Certivo turns regulatory evidence into market access. Our website is where prospects understand that value and take the first step— Generate Packet , download asample packet , orbook a consult . You will own ourFramer‑based web stackend‑to‑end to deliver a fast, accessible, SEO‑sound, conversion‑driven site that scales across our industrial lanes.The role Build, optimize, and maintain the Certivo website inFramer , including a reusable component/library system, CMS collections (Industries, Solutions, Evidence Packs, Resources, Webinars), and integrations (HubSpot, GA4/GTM, GSC, Calendly, LinkedIn pixel). You’ll partner with theDirector of PMM ,Organic Growth Manager , andSenior Product Designerto ship pages and experiments that createpacket‑intentdemand.Responsibilities Build in Framer : Own site architecture, routing, responsive breakpoints, variables/tokens, component variants, and motion/interaction patterns. Design system for web : Create a scalable component library (nav, hero, cards, tables, tabs, forms, modals) with usage docs; keep Figma ↔ Framer parity with the design team. CMS & content models : Stand up Framer CMS collections for Industries, Solutions, Evidence Packs, Resources/Blog, Webinars; author fields for SEO/meta, OG/Twitter, schema, hreflang. Landing pages & calculators : Ship high‑tempo pages for industrial lanes and packet offers; embed light calculators or interactive checklists viacustom React code componentswhen needed. Integrations : Implement HubSpot forms/gating and progressive profiling; Calendly scheduling; GA4/GTM events with clean UTM governance; LinkedIn pixel and retargeting hooks. CRO & experimentation : Plan and run A/B tests (copy, layouts, forms, CTAs); analyze results; iterate quickly. Technical SEO : Manage sitemaps/robots, canonical and hreflang tags, internal linking, redirects, lazy‑loading, image optimization (WebP/AVIF), and structured data. Performance & quality : Optimize assets, fonts, and scripts; implement skeleton/optimistic states for perceived speed; set up monitoring and visual regression checks. Security & compliance : Implement consent management (GDPR/CCPA), secure forms, spam protection, CSP guidance for embeds, and accessibility checks. Ops : Own publishing cadence, release notes, and backlog triage; coordinate with PMM/Growth for priorities; maintain a page/component inventory.QualificationsMust‑have 3–6+ years building marketing sites for B2B SaaS withdeep Framer experience(share live examples); ability to compose pages rapidly using components and CMS. Working knowledge ofReact/TypeScriptto buildcustom code componentsinside Framer when needed. Strong grasp oftechnical SEO ,Core Web Vitals , andaccessibility (WCAG 2.1 AA) . Hands‑on withHubSpot ,GA4/GTM ,GSC ,Calendly , and pixel/tag hygiene; comfortable defining analytics events and dashboards. DemonstratedCROchops: A/B testing, UX copy, form optimization; data‑driven iteration.Nice‑to‑have Experience in regulated/industrial markets; familiarity with our packet types (Listings, Substances, EPD/EN 15804, NSF 61/372). Webflow experience and ability to migrate/replicate patterns in Framer. Visual/motion design sensibility; Lottie/AE basics; light SVG/Illustrator skills. Basic scripting for content ops (CSV/JSON transforms) and image pipelines.What great looks like (KPIs) CWV pass rate ≥90%; LCP ≤ 2.5s and INP ≤ 200ms on mobile for key pages. Demo/sample CTA conversion+25–40%on target pages; form completion+20% . Non‑brand organic+30% QoQon Industry/Solution pages (in partnership with Organic Growth). 10–15 page/section releases per quarter; Sev‑1 time‑to‑fix. Accessibility AA compliance on primary flows; zero critical violations.Tools Framer + CMS, Figma, GA4/GTM, Google Search Console, HubSpot, Calendly, Ahrefs/Semrush, Screaming Frog, Hotjar/Clarity, Loom, Notion/Airtable.How we work Fast iterations, visible metrics, and tight PMM/Design/Engineering collaboration. Source‑controlled design tokens/components where practical; changelog for each release. Bias toward clarity, speed, and measurable outcomes (packet‑intent first).Apply Email careers@certivo.com with: Two to threeFramerprojects (live URLs) and a short loom showing the component/CMS structure, One example of aconversion liftyou drove (before/after with metrics), and A 60‑day plan to rebuild our Industries hub and Evidence Pack pages in Framer.Subject:Website Engineer — Framer