Marketing Head
1 week ago
Designation: Quick Commerce Marketing HeadExperience: 8+ years in FMCG, with a focus on quick commerce Develop and implement comprehensive marketing strategies to drive brand awareness, customer acquisition, and sales growth within the quick commerce channel.- Define and execute innovative marketing campaigns tailored to the unique characteristics of quick commerce platforms and consumer behavior.- Identify and capitalize on emerging trends and opportunities within the quick commerce ecosystem.- Craft and execute a complete go to market strategy for all new product launches within the quick commerce space.- Build and maintain strong relationships with key quick commerce platform partners- Negotiate and manage marketing agreements, promotional activities, and joint initiatives to maximize ROI.- Collaborate with platform partners to optimize product placement, visibility, and promotional opportunities.- Lead performance marketing efforts across various digital channels, including paid search, social media, display advertising, and in-app promotions.- Drive sales targets, enhance product visibility, and optimize marketing spend to achieve maximum efficiency.- Analyze key performance metrics (e.g , conversion rates, customer acquisition cost, ROI) to evaluate campaign effectiveness and identify areas for improvement.- Utilize data driven insights to inform strategic decisions.- Provide detailed reporting on marketing performance.- Develop and manage marketing budgets, ensuring efficient allocation of resources to maximize profitability.- Oversee the execution of marketing activities within budget constraints.- Ensure that all marketing activations are within the companies ROI targets.- Work closely with the sales, supply chain, and product development teams to ensure alignment of marketing initiatives with overall business objectives.- Collaborate with the supply chain and inventory teams to ensure product availability and timely delivery.Qualifications & Skills:- 10+ years of experience in sales and digital marketing within the FMCG industry, with a minimum of 5+ years in a leadership role.- Proven experience in developing and executing successful marketing strategies within quick commerce platforms.- Strong understanding of the FMCG industry, consumer behavior, and digital marketing trends.- Expertise in performance marketing, analytics, and data-driven decision-making.- Strong knowledge of supply chain, inventory systems, and digital technologies relevant to quick commerce.- Excellent analytical, problem-solving, and communication skills.- Proven ability to lead and motivate a team.- Ability to thrive in a fast-paced and dynamic environment.- Strong negotiation and partnership management skills.- Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred (ref:iimjobs.com)
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Head Marketing
6 days ago
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1 week ago
Bengaluru, India Tricog Health Full timeRole: Marketing Head, Tricog HealthRole Overview:Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technologies verticals and the corporate brand of Tricog Health. This individual will be responsible for driving growth, strengthening brand equity, and...
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2 days ago
Bengaluru, India Tricog Health Full timeRole: Marketing Head, Tricog HealthRole Overview:Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technologies verticals and the corporate brand of Tricog Health. This individual will be responsible for driving growth, strengthening brand equity, and...
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Bengaluru, India Tricog Health Full timeRole: Marketing Head, Tricog HealthRole Overview:Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technologies verticals and the corporate brand of Tricog Health. This individual will be responsible for driving growth, strengthening brand equity, and...
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6 days ago
Bengaluru, India Tricog Health Full timeRole: Marketing Head, Tricog HealthRole Overview:Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technologies verticals and the corporate brand of Tricog Health. This individual will be responsible for driving growth, strengthening brand equity, and...
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1 week ago
Bengaluru, India Tricog Health Full timeRole: Marketing Head, Tricog HealthRole Overview:Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technologies verticals and the corporate brand of Tricog Health. This individual will be responsible for driving growth, strengthening brand equity, and...
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Head of Marketing
2 weeks ago
Bengaluru, India Tricog Health Full timeRole: Marketing Head, Tricog HealthRole Overview:Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technologies verticals and the corporate brand of Tricog Health. This individual will be responsible for driving growth, strengthening brand equity, and...
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Head of Marketing
2 weeks ago
Bengaluru, India Tricog Health Full timeRole: Marketing Head, Tricog HealthRole Overview:Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technologies verticals and the corporate brand of Tricog Health. This individual will be responsible for driving growth, strengthening brand equity, and...
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Head of Marketing
2 weeks ago
Bengaluru, India Tricog Health Full timeRole: Marketing Head, Tricog HealthRole Overview:Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technologies verticals and the corporate brand of Tricog Health. This individual will be responsible for driving growth, strengthening brand equity, and...
