Digital Marketing Intern

4 weeks ago

Pune, India CCTECH Full time

We are looking for enthusiastic and dedicated Digital Marketing Interns who have completed a Digital Marketing Certification or formal training and have a keen interest in graphic design and B2B product marketing. As part of the marketing team for simulationHub’s engineering software products (Autonomous Valve CFD, Autonomous HVAC CFD, and Buildings AI), you will have the opportunity to apply your knowledge in a technical product marketing environment. This internship presents an excellent opportunity to gain hands-on experience in promoting complex, innovative engineering solutions and learning how to communicate technical concepts to a business-focused audience effectively.


Responsibility

  • Product Promotion for B2B Engineering Software – Manage and grow the product's online presence across LinkedIn, YouTube, and other relevant platforms.
  • Social Media Management - Create, schedule, and monitor engaging content for social media platforms, ensuring messaging highlights the technical benefits of simulationHub’s products in HVAC, valve design, and building performance.
  • Webinar Hosting - Coordinate and promote webinars; manage invites, tech setup, and post-event analytics.
  • Support in content marketing and lead generation activities.
  • Create content such as blogs, newsletters, product videos, and case studies.
  • Visual Content Creation - Design feature graphics and visuals required for the marketing content using tools like Canva.  Assist in developing and executing digital marketing campaigns.
  • Analyze marketing data and generate performance reports using tools like Google Analytics.
  • Work closely with the product team to ensure accurate and effective communication of product features and benefits.  Collaborate with the sales team to align marketing campaigns with sales goals and customer needs.



Requirements
  • Degree in Marketing, Communication, Business, or related field.
  • Must have completed a Digital Marketing Certification or Training.
  • Familiarity with tools like Google Analytics, Canva, etc..
  • Creative mindset with strong verbal and written communication skills.
  • Keen on exploring B2B digital marketing, product promotions, and technical storytelling.
  • A self-motivated, creative, and extroverted individual with a strong work ethic and a desire to make a strong impact through the work


Nice to Have :

  • Ability to create YouTube videos, from conceptualization to execution, tailored to promote.
  • Experience in copywriting with the ability to craft compelling and persuasive marketing copy across different channels. 
  • Stay up-to-date with the latest AI tools and trends in digital marketing (e.g., content generation, performance analytics, automation)
  • Knowledge in Mechanical/Civil Engineering.



Benefits
  • Opportunity to work with a dynamic and fast-paced engineering IT organization.
  • Be part of a company that is passionate about transforming product development with technology.


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