E.Com Marketing Manager

3 weeks ago

Bengaluru, India JayaShree Textiles | Grasim Industries Limited Full time

Job Description:

  1. Responsible to manage and run all the digital marketing activities for E-commerce channel.
  2. Manage end to end advertising activity for Marketplaces (Flipkart, Amazon, Myntra).
  3. Manage the agency who lead the META and Google Ads for DTC website (brand.com). Plan and execute the campaigns and review the performance metrics.
  4. Monthly/Quarterly ad plan and spend strategy for the channel.
  5. Work with graphic designer to get the required creatives for timely execution of campaigns.
  6. Syncup with social media team to calendarize and execute Facebook and Insta posts for DTC site
  7. Responsible to create PO/RO, submit invoices and ensure completion of payment within stipulated time by working with finance spocs.
  8. Initiate Email and SMS campaigns for the events on DTC site (brand.com).
  9. Uplift the brand image and premium positioning by individually strategizing and optimizing the campaigns for related platforms.


About the Role:

This role is based out of Bangalore. The person will be reporting to Head of Digital Marketing, with dotted line reporting to Head of E-Commerce. This is an individual contribution role and requires hands on experience and complete understanding of ads that runs on Marketplaces and for DTC site.


Candidate Requirements:

  1. Bachelors/Masters in Marketing with Specialization in Digital Marketing OR Certified in Digital Marketing with any Bachelor degree.
  2. 3-5 Years of experience in managing Ads for e-commerce marketplaces and DTC site(brand.com)
  3. Well versed with Amazon Marketing Services, Meta Ads, Google Ads, and SEO.

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