B2B Content Strategist

3 weeks ago


Bengaluru, India Zensciences Business Solutions LLP Full time

- Since its inception Zensciences has always led its engagement through content and the depth of understanding the business of a client.

- Content is the X factor that leads solutioning and it is also important to know that content and storytelling is how most of our clients differentiate themselves in the market.

- Remember, you are in the business of ideas and marketing.

- Not just writing.

- The B2B Content Strategist is responsible for working with the design and account management team of the respective business units to build high-quality solutions to 'solve for' the client 'problem - You are responsible for writing / reviewing/ editing for the accounts in your business unit.

- Build stories, concepts, content strategies, campaign ideas and marketing themes for technology brands.

- Guide clients in branding, positioning and marketing implementation.

- Work on brand stories, positioning statements and brand messaging statements.

- Write marketing plans including strategic analysis, competition, positioning, messaging, tactics and budget.

- Work on building and execute a social media strategy.

- You will ensure TAT is adhered to, for any asset.

- Ensure all content is safe to publish, checked and is true.

- Zero tolerance for copy /typo errors and plagiarism.

Skills:.

- Demonstrate a thorough understanding of business and strategic marketing.

- Strong strategic thinking.

- Consulting skills.

- Excellent communication skills both written and verbal.

- Able to communicate at all levels of an organization.

- The successful candidate will be an excellent writer with prior technology writing experience.

- Must be a team player.

- Must be flexible, enthusiastic and possess an energetic personality.

- The ability to balance a process-driven approach while generating innovative ideas is imperative.

Qualified candidates should possess the following:.

- At least 7+ years of experience in writing in the B2B domain and specifically may have experience with global companies or content marketing teams.

(ref:iimjobs.com)
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