 
						Assembly Global
20 hours ago
Role: Manager, Display & Programmatic. Years of Experience : 8-10 years. Job Location : Bangalore (Indiranagar). Work Type : Hybrid. Shift Timing : 5:00 PM to 02:00 AM. About Us:- Assembly is looking for Manager, Programmatic to bolster our Programmatic team.- The Manager, Programmatic is responsible for the growth and flawless delivery of a portfolio of programmatic campaigns.- Our senior manager will partner with account and media teams to develop strategic programmatic engagements that are centered on business objectives.- The Senior Manager will then work to activate biddable media with support of their team, dividing responsibilities to ensure programs are regularly reviewed, performance analyzed, opportunities identified, and optimizations executed.- The right candidate will have a strong grasp of media analytics and be able to derive actionable insights as well as clearly communicate with account teams and clients.- We are looking for a self-starter, results-driven, detailsand numbers-oriented individual who can solve problems creatively both as a mentor and direct contributor.- This position reports directly to the Head of Programmatic.- This position is a full-time position. Responsibilities of the role:- Help identify, craft and present opportunities to leverage programmatically purchased media to support client objectives.- Support programmatic sales and growth by serving as programmatic partner to all account and media teams.- Proactively work to identify cross-channel integration opportunities and programmatic campaign improvement.- Act as a participant and leader in regular knowledge share sessions to support organizational education initiatives and nurture innovation, optimization and integration strategies.- Stay current on platform features and techniques for activating, measuring and optimizing media programs.- Collaborate with platform, inventory and data partners to develop, activate and optimize targeted programs.- Support the development of process standards and train team members on the how and why.- Oversee campaign set-up of programmatic buys in DSPs.- Oversee campaign QA process.- Work with traders to evaluate performance and optimize across dimensions including audience, inventory, ad format, creative messaging, etc.- Assist traders to manage program pacing and performance.- Work directly in campaigns as needed to leverage advanced experience and ensure best in class results.- Troubleshoot issues on all pre-production and live campaigns.- Support traders' growth and development including areas of campaign management and communication.- Support account team in delivering regular performance and optimization updates.- Support account team in delivering program recommendations to evolve and improve over time, including providing insights into campaign constraints and untapped potential. Requirements:- 8+ years of experience with DSP platforms (self-managed) - The Trade Desk, DV360, Amazon, Roku's OneView DSP, VerizonDSP, Amobee, etc.- Ability to interpret campaign performance with regards to programmatic variables - Geo, device, demos, behavioral, creative, targeting layers.- Tactical execution experience - CTV, Native, Proximity targeting, Prospecting vs Remarketing, PMP executions, Audio/Video, SSP direct deals.- Proficiency in Excel is required.- Experience training, mentoring and managing team members. Preferred:- Proven command of ad-server or ad-operations technologies ( Doubleclick, Adforms) is preferred.- Experienced managing a team and career path.- Dynamic Creative Optimization (DCO) execution experience a plus.- Certifications with Campaign Manager 360, Display & Video 360, The Trade Desk Edge Academy. (ref:iimjobs.com)
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