Creative Strategist
2 months ago
Experience Required :
Minimum 1 year
Purpose of the role:
Responsible for Emerging with digital strategies keeping in mind current strategy research,
content, ideation and applications on the basis of objectives. Focus on a solid framework to
make them easy to create and communicate with a key focus on technology.
Major Responsibilities:
● Collaborating with the solutions department to develop and propose value added,
creative interactive strategies and presentations for pitches to convert clients.
● Researching and monitoring Digital & New Media industry trends and competitor
offerings to improve current offerings.
● Creatively involved in end-to-end coordination and execution with the respective brands.
● Ensure on time and effective communication with internal team to ensure that clients
timelines are met.
● Brainstorm with team members to decide upon creative ideas to take the campaign,
pitches forward and help in make decisions for creative buckets.
● Create content which is fact filled, interesting and appealing to the target audience.
● Consume all kinds of copy and content and craft effective, creative and engaging copy.
● Propose topical content and moment marketing campaigns proactively based on
trending conversations relevant to the target audience.
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