Social Media Lead

2 days ago

Delhi, Delhi, India Anagram Entertainment Full time

Company Description

Anagram Entertainment is a creative agency and production house working across advertising, branded content, government communication, and original IPs. Our projects span social media campaigns, brand films, design communication, and digital storytelling. Our team is dedicated to crafting compelling content and bringing diverse stories to life.

Role Description

This is a full-time on-site role for a Social Media Lead located in New Delhi. The Social Media Lead will be responsible for strategizing, managing, and growing social media presence across multiple platforms. This role involves overseeing daily content posting, analyzing performance data, and developing creative strategies to increase engagement, reach, and community growth. The ideal candidate is both data-driven and creatively inclined, with a strong understanding of digital trends and audience behavior.

Key Responsibilities

Social Media Strategy & Management

  • Plan, schedule, and manage daily social media posts across platforms (Instagram, Facebook, LinkedIn, X, YouTube, etc.).
  • Build and maintain a content calendar aligned with brand campaigns, product launches, and cultural moments.
  • Ensure all content reflects the brand's voice, tone, and messaging guidelines.

Growth & Engagement

  • Develop strategies to increase followers, engagement, and reach across all platforms.
  • Drive community engagement by responding to comments, DMs, and fostering meaningful interactions with followers.
  • Identify opportunities for collaborations, influencer partnerships, and co-branded campaigns to expand audience base.

Performance Tracking & Reporting

  • Regularly monitor, analyze, and report on performance metrics (reach, impressions, engagement rate, follower growth).
  • Provide actionable insights and recommendations to optimize content strategy.
  • Stay updated on algorithm changes and platform updates to adapt posting strategies.

Creative Collaboration

  • Work closely with copywriters, designers, and video teams to create visually appealing and engaging content.
  • Contribute fresh ideas for social-first campaigns, reels, and viral trends.
  • Experiment with new formats, features, and creative approaches to keep content relevant and innovative.

Research & Trendspotting

  • Stay on top of emerging trends, pop culture moments, and platform innovations.
  • Identify relevant hashtags, challenges, and conversation opportunities for brand participation.
  • Conduct competitor benchmarking to ensure client's social presence stays competitive and unique.

Skills & Qualifications

Experience: 3–5 years of experience managing social media accounts for brands, agencies, or media organizations. Exceptional candidates with strong case studies of organic growth are encouraged to apply.

Core Skills

  • Proven track record of growing social media accounts and delivering measurable results.
  • Deep understanding of social media platforms, algorithms, and best practices.
  • Proficiency with analytics tools (Meta Business Suite, LinkedIn Analytics, YouTube Studio, Google Analytics).
  • Strong content sense — able to identify what will resonate with audiences.

Soft Skills

  • Creative thinker with a knack for storytelling through visuals and captions.
  • Highly organized with the ability to manage multiple platforms and deadlines simultaneously.
  • Strong communicator and team player who thrives in a fast-paced, collaborative environment.
  • Culturally aware, with an instinct for timing and trend relevance.

  • Social Media Manager

    4 weeks ago

    Delhi, Delhi, India Social Span Agency Full time

    Job DescriptionCompany DescriptionSocial Span Agency is your go-to expert for all things social media, combining graphic design, photography, PR, and political campaign management. We operate in multiple countries, including India, the US, and Australia. Our team thrives on creativity and strategic thinking to boost our clients&apos social media presence and...

  • Social Media Lead

    6 days ago

    Delhi, Delhi, India Anagram Entertainment Full time

    Company DescriptionAnagram Entertainment is a creative agency and production house working across advertising, branded content, government communication, and original IPs. Our projects span social media campaigns, brand films, design communication, and digital storytelling. Our team is dedicated to crafting compelling content and bringing diverse stories to...

  • Social Media Lead

    5 days ago

    Delhi, Delhi, India Anagram Entertainment Full time

    Company Description Anagram Entertainment is a creative agency and production house working across advertising, branded content, government communication, and original IPs. Our projects span social media campaigns, brand films, design communication, and digital storytelling. Our team is dedicated to crafting compelling content and bringing diverse stories...

  • Social Media Lead

    6 days ago

    Delhi, Delhi, India Anagram Entertainment Full time

    Company DescriptionAnagram Entertainment is a creative agency and production house working across advertising, branded content, government communication, and original IPs. Our projects span social media campaigns, brand films, design communication, and digital storytelling. Our team is dedicated to crafting compelling content and bringing diverse stories to...

  • Social Media Lead

    4 days ago

    Delhi, Delhi, India Anagram Entertainment Full time

    Company Description Anagram Entertainment is a creative agency and production house working across advertising, branded content, government communication, and original IPs. Our projects span social media campaigns, brand films, design communication, and digital storytelling. Our team is dedicated to crafting compelling content and bringing diverse stories to...

  • Social Media Lead

    24 hours ago

    Delhi, Delhi, India Anagram Entertainment Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionAnagram Entertainment is a creative agency and production house working across advertising, branded content, government communication, and original IPs. Our projects span social media campaigns, brand films, design communication, and digital storytelling. Our team is dedicated to crafting compelling content and bringing diverse stories to...

  • Social Media specialist

    1 day ago

    Delhi, Delhi, India Pocketful Full time US$ 60,000 - US$ 1,20,000 per year

    Job Title :Social Media specialist|| 3-4 years ExperienceJob Description: We are seeking a dynamic and creative Social Media Manager to join our team. As aSocial Media specialist, you will be responsible for developing and implementing effective social media strategies to enhance our brand presence and engage with our target audience. Your primary goal will...

  • Social Media Manager

    24 hours ago

    Delhi, Delhi, India Sbs Herbal Limited Full time ₹ 4,00,000 - ₹ 4,80,000 per year

    Job Title: Social Media ManagerDepartment: Marketing & Digital GrowthReporting To: Head of Marketing / CBOLocation: NSP, PitampuraJob Summary:The SEO & Social Media Manager will be responsible for driving online visibility, engagement, and lead generation through organic search and social media platforms. This role combines technical SEO expertise with...

  • Social Media Intern

    5 days ago

    Delhi, Delhi, India Yoho Full time

    Job DescriptionJob Title: Social Media InternLocation: Saket, New DelhiDuration: 3 Months | 6 MonthsReporting To: Social Media Manager / Content LeadAbout the Role:We are looking for a passionate and creative Social Media Intern to join our team. This role is perfect for someone who is enthusiastic about content creation, understands social media trends, and...

  • Social Media Manager

    7 hours ago

    Delhi, Delhi, India Naturo and Orgo Full time US$ 60,000 - US$ 1,20,000 per year

    Company DescriptionNaturo & Orgo is a leading B2B partner providing natural and organic products for healthier lifestyles. With more than 15 years of expertise in organic excellence and sustainability, Naturo & Orgo manufactures 800 SKUs per month, amounting to approximately 3 million units sold monthly. The company works with over 100 B2B/B2C/D2C clients...