Creative Strategy Head
2 days ago
Job Title: Creative Strategy Head Location:Gurugram Experience:5+ years in advertising, branded content, or influencer marketing Reports To:Business Head- Influencer MarketingRole Overview- The Creative Strategy Head will lead the agency’s creative vision and strategy across all influencer-driven campaigns. This role combines deep cultural insight, storytelling expertise, and platform intelligence to build thumb-stopping, insight-driven ideas that drive brand relevance and measurable impact. You’ll partner closely with strategy, client servicing, influencer relations, and production teams to shape creative narratives that convert creators into brand evangelists.Key Responsibilities-Creative & Strategic Leadership Define the creative direction for influencer-led campaigns across categories (FMCG, fashion, tech, lifestyle, auto, etc.). Translate brand objectives into powerful storytelling ideas tailored to each platform (Instagram, YouTube, X, Snapchat, etc.). Lead brainstorming sessions and mentor creative strategists, copywriters, and designers to craft culturally resonant ideas. Build proprietary creative frameworks that mergetrend analysis, data insights, and consumer behaviour . Partner with influencer, creative and media teams to ensure creative and creator selection align seamlessly.Campaign Development Oversee concept notes, content calendars, creator briefs, and integrated campaign decks. Collaborate with influencer marketing managers to co-create branded content that feelsnative, relatable, and shareable . Review and refine campaign ideas, ensuring consistency in tonality, storytelling, and execution. Lead the creative articulation for brand pitches and new business proposals.Platform & Trend Intelligence Stay ahead of digital and pop-culture trends, creator behaviour shifts, and evolving audience interests. Develop playbooks for new-age content formats (UGC, reels, live commerce, micro-series, etc.). Leverage performance data to optimize creative frameworks and storytelling styles.Leadership & Collaboration Build and manage a team of creative strategists and content leads. Collaborate cross-functionally with media, creative, influencer management, and production. Represent the agency’s creative voice in client meetings, industry events, and thought-leadership initiatives.Requirements 5+ years of experience in advertising, branded content, or digital strategy. Proven experience leading influencer or creator-driven campaigns. Strong understanding of storytelling, consumer behaviour, and platform algorithms. Exceptional presentation, communication, and client-facing skills. Deep familiarity with creators across categories and regions (macro to micro). Ability to balancecreative flair with business thinking —idea + ROI mindset.Nice to Have- Experience in short-form video production or scripting for influencers. An established POV on pop culture, meme culture, and internet sub-communities. Prior agency or network experience with exposure to brand strategy and creative production.Success Metrics- Campaign impact (engagement, reach, sentiment uplift). New business wins and creative pitch conversions. Creator and client satisfaction scores. Innovation benchmarks (new content formats, IPs, or brand collabs launched).
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Creative Strategy Lead
1 week ago
New Delhi, India WhizCo | Creative Tech And Influencer Marketing Full timeAbout the job Department : Creative Strategy Reports To : Co-Founder Experience: 5-7 years in creative strategy or brand planning roles Type : Full-time About WhizCo WhizCo is a next-gen creative agency specializing in Influencer Marketing, Experiential Campaigns, and CGI-based Video Productions. We craft stories that connect, experiences that move, and...
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Head of brand strategy
4 days ago
Delhi, India Faym Full timeAbout FaymFaym is India’s fastest-growing content-commerce platform, powering creator-led sales across major e-commerce brands. We’re now setting up our first in-house creative division and looking for a leader who can build it from zero to one.We need someone who can shape Faym’s brand identity, craft platform-first content strategies, build a strong...
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Head of brand strategy
3 days ago
Delhi, India Faym Full timeAbout FaymFaym is India’s fastest-growing content-commerce platform, powering creator-led sales across major e-commerce brands. We’re now setting up our first in-house creative division and looking for a leader who can build it from zero to one.We need someone who can shape Faym’s brand identity, craft platform-first content strategies, build a strong...
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Head of Brand Strategy
5 days ago
Delhi, India Faym Full timeAbout Faym Faym is India’s fastest-growing content-commerce platform, powering creator-led sales across major e-commerce brands. We’re now setting up our first in-house creative division and looking for a leader who can build it from zero to one. We need someone who can shape Faym’s brand identity, craft platform-first content strategies, build a...
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Head of strategy
2 weeks ago
New Delhi, India Story Digital Full timeRole: Lead Startegy and Planning Reports To: Operations Head & Stakeholders Experience: 5+ years in planning Role Overview As Head of Planning , you'll lead our strategy team in developing clear and impactful plans for our brands. Your main goal is to understand what makes people tick and what's happening in culture, then use those insights to guide our...
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Head of strategy
2 weeks ago
New Delhi, India Story Digital Full timeRole: Lead Startegy and Planning Reports To: Operations Head & Stakeholders Experience: 5+ years in planning Role Overview As Head of Planning , you'll lead our strategy team in developing clear and impactful plans for our brands. Your main goal is to understand what makes people tick and what's happening in culture, then use those insights to guide our...
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Head of Strategy
2 weeks ago
New Delhi, India Story Digital Full timeRole: Lead Startegy and Planning Reports To: Operations Head & Stakeholders Experience: 5+ years in planning Role Overview As Head of Planning , you'll lead our strategy team in developing clear and impactful plans for our brands. Your main goal is to understand what makes people tick and what's happening in culture, then use those insights to guide our...
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Head of Strategy
2 weeks ago
New Delhi, India Story Digital Full timeRole: Lead Startegy and Planning Reports To: Operations Head & Stakeholders Experience: 5+ years in planning Role Overview As Head of Planning , you'll lead our strategy team in developing clear and impactful plans for our brands. Your main goal is to understand what makes people tick and what's happening in culture, then use those insights to guide our...
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Head of Strategy
2 weeks ago
new delhi, India Story Digital Full timeRole: Lead Startegy and Planning Reports To: Operations Head & Stakeholders Experience: 5+ years in planning Role Overview As Head of Planning , you'll lead our strategy team in developing clear and impactful plans for our brands. Your main goal is to understand what makes people tick and what's happening in culture, then use those insights to guide our...
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Head of Strategy
1 week ago
New Delhi, India Story Digital Full timeRole: Lead Startegy and Planning Reports To: Operations Head & Stakeholders Experience: 5+ years in planning Role Overview As Head of Planning , you‘ll lead our strategy team in developing clear and impactful plans for our brands. Your main goal is to understand what makes people tick and what‘s happening in culture, then use those insights to guide our...
