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Digital Marketing Manager

3 months ago

Tiruppur, India Solinas Integrity Pvt. Ltd. Full time

Job Role: Digital marketing Manager

Job Location: Chennai


About Us:

Join us at Solinas, where we're not just making waves, we're cleaning them too Led by visionary minds Divanshu and Moinak, we're on a mission to revolutionise the fight against manual scavenging by empowering communities with cutting-edge robotics. Since our inception in 2018, we've transformed over 20 cities, earning accolades such as "Best On-Campus Startup" by the Economic Times, wowing audiences on Shark Tank, and gaining recognition from industry leaders like Ashirvad Pipes and the Nudge Institute. And our impact doesn't stop there – we've been crowned the Best Southeast Asian Startup by Imagine H20, solidifying our status as a global game-changer.


About the Role:

Now, picture yourself as the driving force behind our digital presence, propelling Solinas forward with a tsunami of innovation. As our Digital Marketing Manager, you'll craft and execute strategies that captivate, engage, and showcase our groundbreaking work to the world. From analysing ads through Google Analytics to spearheading campaigns across social media platforms, email, and WhatsApp, you'll be at the forefront of our expansion, driving sustainable growth with every click and share.


Key Responsibilities:

  • Analyze ad performance through Google Analytics to optimise campaigns and maximise ROI.
  • Develop and execute impactful campaigns across social media platforms, email, and WhatsApp marketing.
  • Curate and maintain organic social media posts on a daily basis to ensure consistent engagement.
  • Collaborate closely with product development, sales, and technical teams to align digital efforts with overall business objectives.
  • Provide regular insights and analytics on organic search traffic from website and social media platforms to inform strategy and decision-making.
  • Manage and oversee various digital marketing channels to ensure a cohesive and effective online presence.
  • Measure ROI and KPIs to evaluate campaign effectiveness and identify areas for improvement.
  • Conduct thorough research on competitors and industry benchmarks to inform strategic recommendations.


Attributes We Value:

  • Proactive and self-motivated, with a genuine passion for navigating the ever-evolving digital landscape.
  • Exceptional organisational skills, capable of juggling multiple priorities and meeting deadlines in a fast-paced environment.
  • A collaborative team player, adept at building relationships and communicating effectively across departments to drive results.


If you're ready to make a splash in the digital realm while making a meaningful impact on communities worldwide, we want to hear from you. Join us at Solinas and be part of a movement that's not just cleaning up waves, but changing lives.