Marketing Analytics Specialist

1 day ago

Bengaluru, India TechnoSport Full time

Job Description: Marketing Analytics Specialist (2–3 Years Exp)


About Technosport

Technosport is one of India’s fastest-growing activewear and athleisure brands. With a rapidly expanding retail footprint, a fast-growing website, and a strong presence on leading marketplaces, we’re building a truly omnichannel brand. Data is at the core of this growth, guiding everything from new store expansion to campaign planning — and that’s where you come in.


About the Role

We’re looking for a Marketing Analytics Associate who can turn data into stories and insights that fuel smarter campaigns. If you love diving into dashboards, Creating Dashboards, spotting patterns, and telling teams “what actually worked,” this role is for you.


Key Responsibilities

  • Set up, maintain and improve tracking systems across all channels: digital ads, marketplaces, website, and retail stores. Ensure clean data capture (tagging, pixel, offline-to-online integration).
  • Develop regular dashboards (weekly, monthly) for campaign performance, LTV, retention, customer cohorts, and blended channel ROI.
  • Perform deep-funnel diagnostics: find where customers drop off between awareness → consideration → conversion → repeat, and suggest optimisations.
  • Conduct A/B tests on creatives, landing pages, ad formats, messaging to improve conversion or customer retention.
  • Forecasting & trend analysis: demand forecasting, seasonal trends, channel-wise growth potential.
  • Strong ability to interpret data, perform statistical analysis, and use data analysis and visualization tools. 
  • Competitive & benchmark analysis: what are peers doing in performance, creatives, channels, pricing etc., and feed that into media strategy.
  • Support performance marketing with attribution modelling: unify data from offline + online + marketplace, measure incrementality, refine spend decisions.
  • Liaise with retail operations: For store launches, collect footfall / sales data, and help tie digital campaigns to offline outcomes.
  • Deliver stakeholder-ready insight reports: explain what’s working, what’s not, what to double down on, plus risk areas.


Requirements

  • 3 years of experience in marketing analytics / data role, ideally for a D2C or e-commerce / retail brand/Agency.
  • Strong skills in tools like Google Analytics (GA4), Excel; experience in SQL / BI tools (Tableau / Power BI or equivalent) is a strong plus.
  • Deep understanding of marketing metrics: CAC, ROAS, LTV, retention, repeat purchase, blended attribution, customer cohorts.
  • Hands-on experience in A/B testing frameworks, funnel optimization.
  • Ability to work cross-functionally: with performance marketing, retail, operations, creative teams.
  • Good communication skills: able to tell a story with data, present to non-data teams / leadership.
  • Curious mindset, strong attention to detail, ability to identify anomalies & root causes.
  • Preferably exposure to marketplace data (e.g. performance on Amazon/Myntra) and offline store data integration.


Why Join Technosport?

  • Be part of a brand that’s scaling nationwide across retail, digital, and marketplaces.
  • See your insights directly fuel campaigns and business growth.
  • Work across the full marketing funnel, not just one silo.
  • Join a young, fast-moving team shaping India’s activewear market.


  • Marketing Analytics Specialist

    22 hours ago

    Bengaluru, India TechnoSport Full time

    Job Description: Marketing Analytics Specialist (2–3 Years Exp)About TechnosportTechnosport is one of India’s fastest-growing activewear and athleisure brands. With a rapidly expanding retail footprint, a fast-growing website, and a strong presence on leading marketplaces, we’re building a truly omnichannel brand. Data is at the core of this growth,...

  • Senior Manager Marketing Data Analytics

    2 weeks ago

    Bengaluru, India Factspan Analytics Full time

    Position: Senior Manager marketing Analytics Bengaluru, Karnataka Factspan Overview: Factspan is a pure play data and analytics services organization. We partner with fortune 500 enterprises to build an analytics center of excellence, generating insights and solutions from raw data to solve business challenges, make strategic recommendations and implement...

  • Senior Manager Marketing Data Analytics

    4 days ago

    Bengaluru, Karnataka, India Factspan Analytics Full time ₹ 8,00,000 - ₹ 20,00,000 per year

    Position: Senior Manager marketing AnalyticsBengaluru, KarnatakaFactspan Overview: Factspan is a pure play data and analytics services organization. We partner with fortune 500 enterprises to build an analytics center of excellence, generating insights and solutions from raw data to solve business challenges, make strategic recommendations and implement new...

  • Performance Marketing Specialist

    2 weeks ago

    Bengaluru, India The Marketing Miles Full time

    Job Title: Performance Marketing Specialist Location: Bangalore, Hybrid Experience: 3-5 Years Employment Type: Full-Time Company: The Marketing Miles About the Role: We're seeking a data-driven and creative Performance Marketing Specialist to join our dynamic team. This hybrid role is ideal for someone who is equally passionate about running high-ROI...

  • Marketing Analytics Specialist

    3 days ago

    Bengaluru, India TechnoSport Full time

    Job Description Job Description: Marketing Analytics Specialist (23 Years Exp) About Technosport Technosport is one of India's fastest-growing activewear and athleisure brands. With a rapidly expanding retail footprint, a fast-growing website, and a strong presence on leading marketplaces, we're building a truly omnichannel brand. Data is at the core of...

  • Marketing Analytics Specialist

    2 days ago

    Bengaluru, India TechnoSport Full time

    Job Description: Marketing Analytics Specialist (2–3 Years Exp)About Technosport Technosport is one of India’s fastest-growing activewear and athleisure brands. With a rapidly expanding retail footprint, a fast-growing website, and a strong presence on leading marketplaces, we’re building a truly omnichannel brand. Data is at the core of this growth,...

  • Marketing Analytics Specialist

    23 hours ago

    Bengaluru, India TechnoSport Full time

    Job Description: Marketing Analytics Specialist (2–3 Years Exp) About Technosport Technosport is one of India’s fastest-growing activewear and athleisure brands. With a rapidly expanding retail footprint, a fast-growing website, and a strong presence on leading marketplaces, we’re building a truly omnichannel brand. Data is at the core of this...

  • Tredence Analytics

    3 days ago

    Bengaluru, India Tredence Analytics Solutions Private Limited Full time

    Tredence is a global analytics services and solutions company. Our capabilities range from Data Visualization and Data Management to Advanced analytics, Big Data, and Machine Learning. Our uniqueness is in bringing the right mix of technology and business analytics to create sustainable white-box solutions that are transitioned to our clients at the end of...

  • Aays Analytics

    1 day ago

    Bengaluru, India Aays Analytics Full time

    Job Description: Strategic Revenue Management Functional Expert.Position Title: Senior Manager/Director - SRM Analytics.Department: Revenue Management / Sales Operations.Position Overview: We are seeking a highly skilled and experienced Strategic Revenue Management Functional Expert to join our team within the Consumer Packaged Goods (CPG) industry.This role...

  • Market Analytics Specialist

    2 days ago

    Bengaluru, Karnataka, India GE HealthCare Full time ₹ 12,00,000 - ₹ 24,00,000 per year

    Job Description SummaryAs a Market Analytics Lead, you will play a pivotal role in driving the International Region's market forecasting, market size reporting and strategic planning efforts across zones and headquarters. Reporting to the Head of Market & Pricing Analytics (International Region), you will assist your leader in delivering quarterly market...