Content Writer | Walk-in 1st June 2024

4 weeks ago

Bangalore Metropolitan Area, India Infiniti Research Ltd. Full time

About the job

About us:

Infiniti Research is a full-service market intelligence and business advisory consulting firm headquartered in London, United Kingdom. We provide high quality customized research services to large and medium size businesses worldwide. We are the research provider of choice to many leading businesses and institutions in the world. We serve more than 30 Fortune 500 companies. We have completed more than 600 research projects with Forbes 2000 companies in the past 6 years. Infiniti's management team draws its experience from best practices learnt at firms like Accenture, IBM, Honeywell, and Price Waterhouse Coopers.

Company Website: www.infinitiresearch.com


Walk-in Date: 1st June 2024 | Saturday

Walk-in Time: 12.00pm - 3.00pm

Minimum Experience: 3+ Years

Notice Period: Immediate to 30 days maximum

Walk-in Location: Infiniti Research, Cessna Business Park, Kadubeesanahalli, Bangalore.


Job Responsibilities:

Content Optimization:

  • Collaborate with the content team to optimize press releases for search engines and audience engagement.
  • Conduct keyword research to enhance press release visibility and reach.
  • Stay updated with SEO best practices and apply them to press release submissions.


Google Analytics Expertise:

  • Utilize Google Analytics and other web analytics tools to track the impact of press releases on website traffic, user engagement, and conversion rates.
  • Generate regular reports and insights to measure the success of press release campaigns.
  • Identify areas for improvement and implement strategies to maximize ROI.


Performance Analysis:

  • Analyze press release performance data to identify trends and opportunities.
  • Provide recommendations for improving press release effectiveness and audience targeting.
  • Prepare reports and presentations for internal stakeholders.


Press Release Distribution:

  • Manage the distribution of press releases to various online platforms, news outlets, and industry-specific publications.
  • Ensure that press releases are submitted accurately, on time, and to the most relevant channels.
  • Track the performance of press releases and make data-driven adjustments to the distribution strategy.


Qualifications:

  • Bachelor's degree in marketing, Communications, or BE or a related field.
  • Proven experience in press release submission and distribution.
  • Proficiency in Google Analytics and other web analytics tools.
  • Strong understanding of SEO principles and keyword research.
  • Excellent written and verbal communication skills.
  • Attention to detail and the ability to meet deadlines.
  • Exceptional organizational and multitasking abilities.
  • Previous experience in media relations is a plus.
  • Experience should be minimum 3 years.


Additional Details:

  • Notice Period: Immediate to 30 days
  • Company Location: Cessna Business Park, Kadubeesanahalli, Bangalore.

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