Growth Head – Digital Media

2 weeks ago


Bengaluru, India Asianet News Network Pvt.Ltd Full time

Job Title: Growth Head – Digital Media

Location: Bengaluru

Experience: 7–12 years


Job Description:


We are seeking a Growth Head to spearhead audience and revenue growth across digital platforms and off-platform channels. The ideal candidate will excel in leveraging innovative strategies, data-driven insights, and emerging trends to scale digital properties and optimize user acquisition, retention, and engagement.


Key Responsibilities:


  • Develop and implement a robust growth strategy for on-platform and off-platform initiatives, including partnerships and syndication.
  • Drive user acquisition, retention, and monetization across web, mobile apps, and third-party platforms.
  • Analyze audience behavior and data to identify growth opportunities and optimize content distribution across platforms.
  • Lead performance marketing campaigns and manage multi-channel strategies to maximize ROI.
  • Explore and execute off-platform growth initiatives such as collaborations with content aggregators, and social media channels.
  • Identify new revenue streams and partnership opportunities to expand reach and engagement.
  • Stay updated on trends and emerging technologies in digital media and growth marketing.



Qualifications:


  • Proven track record of scaling growth in digital media platforms with a mix of on-platform and off-platform strategies.
  • Strong understanding of SEO, SEM, social media marketing, and analytics tools.
  • Proficiency in data-driven decision-making and using advanced analytics tools.
  • Experience in managing cross-functional teams and delivering measurable outcomes.
  • Strategic thinker with excellent communication and leadership skills.


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