Manager - Social Media Analytics

4 weeks ago

Mumbai, Maharashtra, India Course5i Full time

C5i

C5i is a pure-play AI & Analytics provider that combines the power of human perspective with AI technology to deliver trustworthy intelligence.

The company drives value through a comprehensive solution set, integrating multifunctional teams that have technical and business domain expertise with a robust suite of products, solutions, and accelerators tailored for various horizontal and industry-specific use cases.

At the core, C5i's focus is to deliver business impact at speed and scale by driving adoption of AI-assisted decision-making.

C5i caters to some of the world's largest enterprises, including many Fortune 500 companies.

The company's clients span Technology, Media, and Telecom (TMT), Pharma & Lifesciences, CPG, Retail, Banking, and other sectors.

C5i has been recognized by leading industry analysts like Gartner and Forrester for its Analytics and AI capabilities and proprietary AI-based platforms.

Job Responsibilities:

- Leverage social media listening tools to create timely research and reporting on consumer insights, trends, competitive analysis, product insights and emerging consumer tensions.

- Combine findings with other digital data sources, identify strategic recommendations and create persuasive presentations

- Understand the business objectives and measurement requirements to help guide decisions, KPI measurements and provide insightful recommendations.

- Develop strategic social reporting and analytics cadence by identifying key areas of measurements, optimizations & benchmarks.

- Ability to tailor findings and provide insightful and actionable recommendations to executive level stakeholders leveraging efficient storytelling and visualization skills.

- Experience working with multiple stakeholders and projects with ability to prioritize projects to meet deadlines.

- Passionate about all thing's technology with knowledge about computer hardware, builds, gaming (or at least willingness to learn)

- Serve as a primary POC of contact for social listening support and experience with educating audiences with best practices.

- Understand, conceptualize and integrate AI based analysis and automation across social media analytics

Required Skills:

- Minimum 7+ years of experience in Social media analysis and Research concepts

- Social Listening tools preferably Talkwalker, Brandwatch, Meltwater, and Synthesio.

- Understanding automation and AI implementation

- Proficiency with Microsoft Office Suite - primarily with Excel and PowerPoint

- Logical bent of mind to read and understand the data and reporting structures

- Data analysis and Insights writing skills are must

Preferred Attributes:

- Ability to write Boolean queries to extract and manipulate data.

- Experience with visualization tools such as PowerBI, Tableau, Looker, etc.

- Knowledge of creating crawlers to capture web data and familiarity with NLP models for sentiment analysis and thematic analysis

(ref:iimjobs.com)

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