Growth Engineer- Social Media/Social Media Manager

2 weeks ago

New Delhi, India Zenwork, Inc Full time

Job Title: Growth Engineer-Social Media/Social Media ManagerLocation: On-Site, Hyderabad | Full-timeAbout Zenwork Inc.Zenwork Inc is a leading digital tax compliance and regulatory reporting technology company, supported by Spectrum Equity. Our mission is to provide automated, accurate, and secure solutions for filing tax forms in the United States. With over a decade of experience in the tax filing industry, Zenwork Inc has successfully assisted more than 150,000 businesses and over 30,000 CPA firms in simplifying and streamlining the compliance process.Role OverviewThe Social Media Manager will lead the planning, execution, and optimization of Zenwork’s social media strategy across platforms such as LinkedIn, X (Twitter), Facebook, Instagram, and YouTube. This role is key to building brand awareness, increasing engagement, and positioning Zenwork as a thought leader in tax compliance and regulatory technology.Key Responsibilities- Develop and execute a data-driven social media strategy aligned with Zenwork’s brand and marketing objectives. - Manage daily operations across platforms such as LinkedIn, X (Twitter), Facebook, Instagram, and YouTube. - Create and publish engaging multimedia content that reflects the brand’s tone and values. - Collaborate with design, product, and content teams for campaign development and messaging alignment. - Identify trends, monitor competitors, and apply insights to enhance content performance. - Plan and manage paid social campaigns to drive awareness and user acquisition. - Analyze campaign data and provide actionable reports on engagement, reach, and conversions. - Build and nurture online communities through consistent engagement and thoughtful responses. - Support key product launches, events, and partnerships through targeted social content.Qualifications and Skills- Bachelor’s or Master’s degree in Marketing, Communications, or a related field. - 3-6 years of hands-on experience in social media management, preferably in B2B or SaaS. - Proven track record in managing both organic and paid social media campaigns. - Strong understanding of B2B social engagement, particularly on LinkedIn and Twitter (X). - Proficiency with tools like Hootsuite, Buffer, Sprout Social, or Meta Business Suite. - Excellent writing, editing, and visual communication skills. - Analytical mindset with the ability to translate data into strategy. - Creativity, attention to detail, and the ability to maintain brand consistency.What We Offer- A collaborative, fast-paced environment with opportunities for career growth. - Competitive salary and benefits. - Exposure to global markets and innovative digital marketing practices. - The chance to shape Zenwork’s brand identity and digital footprint.

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