Shortform writer

About YAAS:At YAAS we help brands become creators. We do it all - scripting, shooting, acting, AI avatars, editing, uploading, and more. Our team creates content that reaches over 400 million+ views every month.We've worked with top brands like Zepto, Zerodha, Cleartrip, GoKwik, Vodafone-Idea, and Zoho. Now, we're looking for someone who can turn news into content that people actually want to watch - someone who's tired of shouting anchors and clickbait headlines, and has ideas on how news should really be told.The Role Overview:News has become noise. Anchors shout to get attention. Headlines are designed to outrage, not inform. Scrolling through the news feels exhausting, not enlightening.We're building a news and current affairs content channel from scratch - and we need someone who believes news can be interesting without being a nuisance.What You'll Do:Research and script-write news and current affairs contentNews Research & Story SelectionTrack daily news across politics, economics, social issues, international affairs, and cultureIdentify stories worth covering - not just what's trending, but what mattersResearch context, background, and multiple perspectives on news eventsVerify information from credible sources and fact-check claimsUnderstand the difference between reporting and sensationalismScriptwriting & Content CreationWrite scripts that discuss daily news in satirical, humorous, and engaging ways without losing the plotDevelop explainer formats that detail events of the day with clarity and contextExperiment with different storytelling approaches - from sharp commentary to straight-up explanationsCraft hooks that make people actually want to understand the news, not just react to itBalance wit, insight, and accuracy - make news entertaining without trivialising itFormat Development & Channel BuildingCreate content formats for short-form and long-form news content across platformsUnderstand what makes news content shareable vs what makes it forgettableAdapt tone and style based on the story - know when to be satirical, when to be seriousIterate based on what resonates with audiences and what actually informs themBuild a news content channel that people trust and return toWhat You'll Get:Work on building a news channel that doesn't make people want to throw their phonesShape how current affairs content is consumed by millionsLearn from 400M+ monthly views worth of content strategy and creator insightsAccess to tools, data, and a production team that is quite passionate about creative workMust Haves:Portfolio of published video content or writing samples - show us scripts, videos, or articles you've worked on (news/current affairs content strongly preferred)Strong understanding of current affairs across politics, economics, social issues, and cultureAbility to write in multiple tones - satirical, humorous, explanatory, analyticalSharp research skills and commitment to fact-checking and verificationUnderstanding of how to simplify complex news stories without dumbing them downAwareness of what other news content creators are doingStrong scriptwriting ability for short-form and explainer contentHigh output capacity - comfortable scripting multiple news pieces per weekInterest in building a news content channel from scratchNice to Have:Background in journalism, political science, economics, or media studiesExperience writing satire, commentary, or opinion piecesUnderstanding of Indian politics, policy, and governanceFamiliarity with international news and geopoliticsExperience with YouTube, Instagram, or news content strategyKnowledge of media bias, fact-checking methodologies, and journalistic standardsWhat We're Not Looking For:Lazy "both sides" takes without nuance or depthInability to separate opinion from factResistance to fact-checking or verifying sourcesWriting that's more outrage than insightSlow turnaround times or inability to cover breaking news quicklyLack of awareness of the current news content ecosystemWhy YAASYou'll be working at an organisation that's redefining how brands connect with the world. And you'll do it alongside a high-performing team that moves fast and creates impact with storytelling.