Social Media Associate Manager

About Zilo

At ZILO, we are redefining the next generation of shopping by building a new category of

premium fashion retail format that blends the ease of online with delight of offline by

simplifying decisions on "what to wear" Flexibility of "when to get it" & Convenience of

"where to try" — all on the consumers' terms, ensuring that customers never have to

choose between speed, convenience, value, or experience.

Fueled by customer obsession, entrepreneurial thinking, speed, integrity, and team

belongingness, we challenge industry norms to create something truly

extraordinary—because at ZILO, we don't just follow trends; we set them.

About the Founders:

ZILO is co-founded by Padmakumar Pal and Bhavik Jhaveri, both seasoned professionals

with extensive experience in the fashion and retail industry. Padmakumar brings a wealth of

knowledge in retail operations and strategy, having held leadership roles in prominent

fashion retail companies. Bhavik complements this with a strong background in digital

innovation and brand development, contributing to the creation of customer-centric fashion

experiences. Together, they lead ZILO with a shared vision of transforming the fashion retail

landscape through innovation and customer obsession.

Funding and Growth:

ZILO has raised capital at the seed stage funding from one of India's leading 2 Venture

Capitalist.

Role Overview

We are looking for a Social Media Enthusiast who will play a pivotal role in building the

future of fashion retail with us.

Key Responsibilities

Content Creation & Management

● Develop and execute platform-specific content strategies for Instagram, Facebook,

Twitter, , YouTube, and emerging platforms.

● Plan monthly social media calendars aligned with product launches, campaigns, and

seasonal trends.

● Work with the design team to create visually compelling creatives, videos, and reels

that align with the brand voice.

● Write engaging, SEO-friendly captions, hashtags, and copy tailored for each

platform.

Campaign Planning & Execution

● Launch and monitor social media campaigns supporting product drops, offers, and

marketing initiatives.

● Collaborate with performance marketing teams for paid social campaigns to drive

reach, traffic, and sales.

● Integrate social strategies with influencer and affiliate marketing initiatives.

Community Management

● Respond promptly to customer queries, comments, and DMs across platforms.

● Monitor brand mentions, feedback, and reviews to improve customer engagement.

● Foster an active and loyal online community.

Analytics & Optimization

● Track performance metrics (engagement, reach, traffic, conversions) and share

insights with the marketing team.

● Experiment with formats (Reels, Stories, Lives, Polls) to improve engagement and

CTR.

● Conduct competitor analysis to identify trends and opportunities.

Brand Storytelling

● Use storytelling to create emotional connections between the brand and audience.

● Align social media tone and campaigns with overall brand identity and customer

experience.

Key Requirements

● 1–4 years of experience in social media management, preferably in e-commerce,

quick commerce, or D2C brands.

● Strong knowledge of social media platforms, trends, and algorithms.

● Experience with content creation tools (Canva, Adobe Suite) and social media

scheduling tools (Hootsuite, Buffer, Later).

● Ability to analyze data and translate insights into actionable strategies.

● Excellent communication, copywriting, and creative thinking skills.

What We're Looking For

Customer Obsessed: You prioritize user needs at every step.

Entrepreneurial Thinker: You're bold, resourceful, and willing to challenge the status quo.

Speed and Excellence: You believe in moving fast without compromising quality.

Integrity First: You own your actions and decisions.

Team Belongingness: You believe in building together, not alone.

Location:

Andheri - DN Nagar, Mumbai

Why Join Us

At ZILO, we're building more than just a new kind of fashion platform—we're building a team

and culture that reflects the future of work: human, high-performing, and deeply empowering.

Here's why you should consider joining us:

● Founding-Team Energy: You'll be part of the early core team—this is your chance

to build something from the ground up and shape not just the product, but the culture

and company itself.

● Autonomy with Accountability: We trust you to own your work, take smart risks,

and move fast—without red tape or micromanagement.

● Culture That Cares: We believe great things happen when people feel respected,

supported, and inspired. We're creating a people-first culture that values

psychological safety, radical candor, and team belongingness.

● Performance-Driven, Not Pedantic: We value outcomes over optics. No busywork,

no bloated processes—just clear goals, real ownership, and high-impact execution.

● Accelerated Learning Curve: You'll work across functions, wear multiple hats, and

grow 3x faster than you would in a traditional role.

● Purpose With Passion: If you love the idea of blending creativity, tech, and

customer obsession to change the way people experience fashion—you'll feel right at

home.

At ZILO, you won't just have a seat at the table. You'll be helping design the table.

If you're excited to shape the future of fashion and work in a culture that culture that values ownership,

growth, and people—drop us your CV at join@zilo.one