Digital Marketing Manager

2 weeks ago

Ahmedabad, Gujarat, India Satva Solutions Full time

Designation: Digital Marketing Manager.

Location: Ahmedabad (WFO).

Role Overview:

- We are seeking an experienced Digital Marketing Manager with a strong background in the accounting industry to lead our digital marketing initiatives.

- In this role, you will be responsible for building our authority in the accounting sector through strategic content development, social media marketing, and lead generation funnels.

- The ideal candidate will combine technical marketing expertise with industry knowledge to drive measurable results.

Key Responsibilities:

- Industry Authority Building: Develop and implement strategies to position Satva Solutions as a thought leader in the accounting technology space.

- Content Strategy: Create and execute a comprehensive content strategy aligned with our business goals and target audience needs.

- Lead Generation: Design and optimize marketing funnels to generate qualified leads from accounting firms, CFOs, and bookkeeping professionals.

- Team Management: Oversee content writers, provide constructive feedback, and ensure high-quality deliverables.

- Performance Analysis: Track, analyze, and report on marketing metrics, making data-driven recommendations for improvement.

- SEO Management: Direct SEO strategy using tools like Ahrefs and Semrush to improve organic visibility.

- Social Media Direction: Develop and oversee social media strategies tailored to accounting professionals.

(ref:iimjobs.com)

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