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Digital Marketing Specialist

1 month ago


Noida, India Tech2Globe Full time

Job Responsibilities:


  • Create, run, and manage multiple ads campaigns across channels especially on Google Ads.
  • Identify and execute optimization recommendations to increase campaign ROI.
  • Maintain and operate day to day campaign spend as per allocation.
  • Run campaigns on different platforms - Google/Bing search, GDN, Twitter, , Facebook, YouTube, Native Ads, Programmatic.
  • Lead Generation strategy
  • Build and run A/B creative test and spend scaling tests.
  • Identify pain points to creatively improve non-performing areas.
  • Monitor progress of campaigns using various reporting tools and tweak strategies & budgets based on current performance to maximize ROI.
  • Use a data-driven approach to manage campaigns and derive insights on strategy and performance.
  • Complete responsibility of campaign, KPI & lead targets


Desired Candidate Profile


Should be a PPC expert with 3+ years of experience in PPC.


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