SEO Off-Page Specialist

6 days ago

New Delhi, India Zafify Full time

Position: SEO Off-Page SpecialistLocation: Noida, India (Remote)Experience Required: 0.5 – 1+ yearRole OverviewWe are seeking a detail-oriented and results-driven SEO Off-Page Specialist with hands-on experience in building authority, improving search rankings, and driving organic growth through effective off-page strategies.The ideal candidate should have a strong understanding of link-building techniques, digital PR, outreach, and SEO best practices.Key Responsibilities- Plan and execute off-page SEO strategies to improve domain authority and keyword rankings. - Perform high-quality link-building, including guest posting, blogger outreach, broken link building, resource link building, etc. - Identify and collaborate with industry influencers, bloggers, and webmasters for link placements. - Conduct competitor backlink analysis and implement strategies to acquire similar or better links. - Manage and track link-building campaigns using tools like Ahrefs, SEMrush, and Google Search Console. - Monitor backlink profile health and disavow toxic or spammy links when necessary. - Prepare and present monthly SEO performance reports highlighting progress, challenges, and opportunities.Required Skills & Qualifications- 0.5 – 1+ year of professional experience in Off-Page SEO. - In-depth knowledge of link-building strategies and off-page techniques. - Strong familiarity with SEO tools such as Ahrefs, Moz, SEMrush, Screaming Frog, Google Analytics, and Search Console. - Understanding of search engine algorithms, ranking factors, and Google guidelines. - Excellent research, communication, and outreach skills. - Ability to analyze and interpret backlink data and SEO metrics. - Experience working with content, outreach emails, and relationship building.

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