Search Marketing Specialist

3 weeks ago

Ahmedabad, India Blurbpoint Media Full time

Blurbpoint is a fast-paced digital marketing agency. We are well-versed with the latest online marketing strategies that will help to enhance the presence of businesses, helping them to become an A-Name brand Our services will help in reaching the maximum relevant users and turning them into customers. With the use of different online channels, we help businesses to achieve their targets and stand out from their competitors.


Due to rapid growth, We are looking for a Paid Ads media buyer who has a strong understanding of Google Ads in Search, Display, Shopping Campaigns and remarketing. The person should be passionate about Paid Media strategies and Performance Marketing.


This is a permanent Full-time role. Your shift starts from 6:00 am to 3:30 pm


Responsibilities:


  • Execute, test, collect and analyze data, and identify trends and insights in order to achieve maximum ROI in Google Ad campaigns including google search, display & Shopping.
  • Develop and manage Key Performance Indicators (KPI) for the Paid Campaign.
  • Optimize campaigns to ensure the lowest possible cost per result and an overall positive ROI, on a daily basis
  • Communicating with clients
  • Measure & Implement the results of A/B testing for Ad Copy & Targeting.
  • Installing conversion tracking using Google Tag Manager, Google analytics, and Call Tracking.
  • Generating reports for both internal and external stakeholders
  • Optimize Ad Copy and landing pages, Creatives.
  • Maintain reporting dashboards and present performance and insights.
  • Stay on top of new techniques, strategies, and changes to test for better client results & campaign successes
  • Well-versed in performance marketing, conversion, and online customer acquisition


Experience & Skills:

  • 5+ years of online marketing experience
  • Expert-level knowledge in Google advertising (minimum 4+ years experience of Google Ads Search & Shopping Campaigns, Google lead-gen & conversion campaign)
  • Ability to problem-solve and analyze results and make suggestions to the client based on their individual results.
  • High attention to detail, proofreading, writing, and editing skills for accuracy
  • Excellent and effective written, verbal, and virtual communication skills
  • Understanding of Funnel Marketing strategies & the psychology of advertising to the customer journey
  • Committed to ongoing education and training to stay on top of the Google Ad platform.


What we're offering:

  • Fantastic earning potential – excellent salary – we’re looking for the best talent and we’re rewarding them well.
  • Advance your career - Ongoing development and progression with an industry-leading Google Partner.
  • Full management support



To Apply:

If you would like to join the digital marketing revolution, select “Apply” and attach your resume with a cover letter that gives an overview of your experience for this role.


Please note: only successful candidates will be contacted.

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