Maketing Associate
3 weeks ago
Grow Your Staff is looking for a Marketing Associate. This is a full-time remote position.
Experience required: 2-3 years of experience
Location: Remote
Time- 1:00 pm- 10:00 pm
Salary- 4-6 LPA
About
Grow Your Staff was founded in 2017. We help companies build talented offshore teams in India. Currently, we have 150+ employees working with us. We specialize in hiring talents from multiple industries and cater to clients from 18 different industries.
Role Overview:
As a Marketing/Business Development Associate, you will be instrumental in driving client acquisition and business growth. Leveraging Account-Based Marketing (ABM) strategies and advanced digital tools, your focus will be on outreach and inbound lead generation through , email marketing, Sales Navigator, and social media. You will also play a critical role in creating compelling content to attract and engage potential clients.
Responsibilities
- Design and execute impactful marketing outreach campaigns across email, , and social media platforms.
- Utilize Sales Navigator for targeted prospecting and lead generation.
- Write persuasive cold email content, messages, and social media posts tailored to different client segments.
- Develop and implement ABM strategies to engage high-value accounts.
- Customize marketing materials and outreach tactics based on account-specific insights.
- Identify potential clients through thorough research and data analysis.
- Nurture leads through personalized follow-ups and effective communication.
- Conduct A/B testing on subject lines, email content, and audience segmentation to maximize engagement.
- Prepare and share weekly reports to assess outreach performance and inform decision-making.
Qualifications
- Hold a Bachelor's degree in any discipline.
- Demonstrate excellent communication skills and a high level of proficiency in English.
- Show familiarity with writing effective cold call scripts and email/Sales pitches.
- Exhibit expertise in utilizing , twitter and email marketing platforms
- Display a proactive attitude towards learning diverse tools for lead generation through cold calling and email marketing.
- Preferably, possess 2+ years of outreach experience, with a focus on cold calling and lead generation, although newcomers with proven abilities are encouraged to apply.