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Aimlay - Business Head - EdTech Sales

1 month ago


Delhi, Delhi, India Aimlay Private Limited Full time

Role Description:

This is an on-site, full-time role for a Business Head Edtech Sales located in New Delhi. The Business Head will be responsible for the overall sales strategy, including identifying new market opportunities, developing and executing sales plans, and achieving sales targets.

The role involves leading and managing the sales team, building relationships with key clients, and collaborating with marketing and product development teams to ensure alignment with business objectives.

The Business Head will also be expected to track sales performance, provide regular updates to senior management, and stay informed about the latest industry trends and competitor strategies.

Sales Strategy and Planning

Develop and implement comprehensive sales strategies to achieve and exceed revenue targets for our EdTech products and services.

Identify and evaluate new market opportunities, including target segments, customer needs, and competitive landscape, within the EdTech sector.

Create detailed sales plans, including sales forecasts, budgets, and resource allocation, to optimize sales effectiveness.

Define sales processes, methodologies, and best practices to enhance sales team productivity and efficiency.

Monitor and analyze sales performance data, providing regular reports to senior management and making data-driven adjustments to strategies as needed.

Sales Team Leadership and Management

Lead, mentor, and motivate a high-performing sales team, fostering a culture of collaboration, accountability, and continuous improvement.

Recruit, train, and develop sales team members, providing ongoing coaching, feedback, and performance management.

Set clear sales targets and KPIs for individual sales representatives and the team as a whole.

Conduct regular sales meetings, pipeline reviews, and performance evaluations to track progress and identify areas for improvement.

Ensure the sales team has the necessary tools, resources, and support to achieve their objectives.

Client Relationship Management

Build and maintain strong, long-term relationships with key clients, including schools, universities, educational institutions, and corporate learning and development departments.

Understand client needs, challenges, and objectives, and tailor EdTech solutions to meet their specific requirements.

Identify and cultivate new client relationships to expand market reach and drive revenue growth.

Serve as a trusted advisor to clients, providing expert guidance on EdTech solutions and best practices.

Negotiate and close complex sales deals, ensuring mutually beneficial outcomes.

Collaboration and Alignment

Collaborate closely with marketing teams to develop and execute integrated marketing and sales campaigns that generate leads and drive customer acquisition.

Work with product development teams to provide market feedback, identify product gaps, and contribute to the development of new and enhanced EdTech solutions.

Partner with customer success teams to ensure seamless onboarding, implementation, and ongoing support for EdTech clients.

Align sales efforts with overall business objectives, ensuring consistency and synergy across departments.

Market Analysis and Competitive Intelligence

Stay informed about the latest trends, innovations, and developments in the EdTech industry, including emerging technologies, pedagogical approaches, and market dynamics.

Monitor competitor activities, analyze their strengths and weaknesses, and identify opportunities to differentiate our EdTech offerings.

Provide regular updates to senior management on market trends, competitor activities, and potential growth opportunities.

P&L Accountability

Manage the sales budget, ensuring efficient allocation of resources and maximizing return on investment.

Monitor sales expenses and identify opportunities to improve cost-effectiveness.

Contribute to the overall profitability of the EdTech business.

Requirements

MBA or equivalent advanced degree is preferred.

Proven experience (5+ years) in EdTech sales, with a strong understanding of EdTech products, services, and the education market.

Demonstrated success in Sales Management and Business Development, with a track record of consistently achieving and exceeding sales targets.

Strong understanding of EdTech products and services, including learning management systems (LMS), online learning platforms, digital content, and instructional design principles.

Excellent communication (verbal and written), presentation, and interpersonal skills, with the ability to effectively communicate with diverse stakeholders.

Exceptional leadership skills, with the ability to motivate, inspire, and develop a high-performing sales team.

Strategic thinking and business planning skills, with the ability to develop and execute effective sales strategies.

Strong analytical and problem-solving skills, with the ability to analyze sales data, identify trends, and make data-driven decisions.

Experience in P&L accountability, with the ability to manage budgets, control expenses, and drive profitability.

Ability to work independently, take initiative, and thrive in a fast-paced, results-oriented environment.

Strong negotiation and closing skills, with the ability to secure complex sales deals.

Proficiency in CRM software and sales automation tools.