SFMC Developer

Role: SFMC Developer

Shift:1pm IST to 10pm IST

Location: Cochin/Remote

Notice Period: Immediate joiners

Specific Skills

• 4+ years of hands-on experience in Salesforce Marketing Cloud
• Salesforce Marketing Cloud development
• Contact Builder relational data model configuration
• SQL-based query activities for audience segmentation, reporting and data extracts
• Designing and creating automations via Automation Studio
• Content Builder dynamic email creation
• REST support for leveraging Marketing Cloud web service to transfer data into journeys and data extensions
• Building triggered sends, journeys, and automations
• Landing page and web form creation via Cloud Pages
• Experience with working in Agile methodology, participating in daily stand-ups, sprint planning and retrospectives.
• Strong communicational skills to work effectively with cross-functional teams.

Other “Nice to have” skills / experience

• Salesforce Marketing Cloud Administrator experience (desired)
• Below SFMC certifications are a plus
• SFMC Email Specialist
• SFMC Developer

Details of duties to be performed

• Participate in agile delivery activities such as design, estimating, retrospectives and continuous improvement
• Create SQL-based query activities for audience segmentation and reporting
• Email & Cloud Pages Coding
• Provide Front-end html, javascript and coding support of Cloud Pages and ideally for template-based emails
• Use Contact Builder & data relationships to organize data
• Ampscript coding knowledge in support of complex dynamic emails
• Familiarity with SSJS + Automation Studio to make API calls
• Experience in Automation Studio for file imports inclusive of encryption/decryption
• Provide REST support for leveraging SFMC web service to
• Trigger communications, journeys, and automations
• Transfer data into journeys and data extensions
• Retrieve data from extract tables
• Expand utilization of SFMC REST web service
• Familiar with Salesforce connectors (marketing for service/SFCC cartridge)
• Work with Predictive Intelligence / Einstein
• Product & Content Recommendations
• Capture relevant technical and business requirements, analyzing inputs and creating Salesforce Marketing Cloud solution recommendations
• Create, manage and present an actionable Blueprint that aligns a customer's business needs to the recommended Salesforce Marketing Cloud solution
• Manage support cases with Salesforce or a Managed Service Provider to ensure availability of the SFMC platform, providing on-call support to resolve application issues when necessary
• Contributes project artifacts to architecture repositories and ensures ongoing maintenance
• Manage working relationship with Business Super Users for respective process
• Troubleshooting campaign technical and functional issues