Digital Marketing Specialist

3 weeks ago

Bengaluru, Karnataka, India archVi Full time

About Job:

Department: Marketing

Experience: 2-4 Years.

Employment Type: Full-Time.

Reporting To: Marketing Head

Job Location: Bengaluru

Join archVi – Where Innovation Meets Real Estate Excellence

About archVi:

Welcome to archVi, the Proptech powerhouse transforming real estate experiences through immersive, high-impact marketing solutions. From cutting-edge 3D visualization and AI-driven insights to stunning photoshoots and videos, we empower developers to captivate audiences and accelerate sales.

Headquartered in Bengaluru, we have earned the trust of industry leaders like Puravankara, Brigade, Sumadhura, Shriram, Sowparnika, ELV, Concorde, Mantri, SNN, Assetz, Century, Goyal & co and many more.

Website:

Headquarters: HSR Layout, Bangalore

Role Overview:

We are seeking a Digital Marketing Specialist with strong expertise in SEO and paid search campaigns (Google Ads & Ads). The ideal candidate will be responsible for planning, executing, and optimizing search-led strategies that directly impact lead generation and sales conversions in the real estate sector.

Key Responsibilities:

  • Plan, execute, and optimize SEO strategies (on-page, off-page, and technical SEO) to improve organic visibility and search rankings.
  • Manage & execute paid search campaigns across Meta Ads and Ads, focusing on lead generation and high-intent traffic acquisition.
  • Conduct keyword research, competitor analysis, and audience targeting for effective campaign planning.
  • Perform A/B testing on ad copies, landing pages, and targeting strategies to maximize conversions.
  • Monitor campaign performance (CTR, CPC, CPL, CPA, ROAS) and provide detailed weekly/monthly reports with actionable insights.
  • Collaborate with content and design teams to create SEO-friendly content and impactful ad creatives.
  • Stay updated on search engine algorithms, Ads updates, and performance marketing trends relevant to real estate.
  • Manage campaign budgets and ensure efficient utilization to achieve performance goals.

Requirements:

  • 2–4 years of hands-on experience in SEO and paid search performance marketing.
  • Proven expertise in Ads and Meta Ads (must-have for lead generation campaigns).
  • Strong understanding of search engine algorithms, ranking factors, and keyword optimization strategies.
  • Experience with SEO & analytics tools: Google Analytics, Google Search Console, SEMrush/Ahrefs, Campaign Manager.
  • Ability to analyze data, generate insights, and continuously optimize for ROI.
  • Real estate digital marketing experience is an added advantage.
  • Strong communication, project management, and reporting skills.

Perks & Benefits:

  • Competitive Salary & Performance-Based Incentives
  • Health & Wellness Benefits
  • Career Growth Opportunities
  • Learning & Development Programs
  • Collaborative Work Environment

Ready to Revolutionize Real Estate Marketing?

Send your CV with subject line "Application for Digital Marketing Specialist" to: join@archvi.com

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