Performance Marketing Manager
3 weeks ago
We are seeking a highly analytical and growth-focused Performance Marketing Manager to drive user acquisition, conversions, and ROI across paid digital channels. You will strategize, execute, optimize, and scale digital campaigns across platforms like Meta, Google, LinkedIn, programmatic, and affiliate channels, ensuring measurable business results.
Key Responsibilities:
1. Paid Media Strategy & Execution:
Develop and manage multi-channel performance marketing strategies (Google Ads, Facebook/Instagram, LinkedIn, YouTube, Programmatic, etc.) focused on lead generation, customer acquisition, and sales conversion.
2.Campaign Management:
Launch, manage, and continuously optimize paid campaigns using A/B testing, audience segmentation, and creative iteration.
3.Analytics & Reporting:
Track, analyze, and report on campaign performance metrics (CPA, CTR, ROAS, CPL, CAC, LTV). Deliver actionable insights to stakeholders.
4. Budget Ownership:
Own and allocate digital marketing budgets effectively across channels to maximize ROI and scale performance.
5. Landing Page & Funnel Optimization:
Collaborate with content, design, and product teams to improve landing pages and the user journey for better conversion rates.
6.Audience & Retargeting Strategy:
Build audience segments and create targeted messaging for top, middle, and bottom-of-funnel campaigns.
7.Tool Stack Mastery:
Leverage tools like Google Analytics, Meta Business Manager, Google Tag Manager, Data Studio, and ad automation platforms.
8.Collaborative Testing:
Work closely with creative, content, and web teams to continuously test ad creatives, formats, and copy.
9.Competitor & Market Analysis:
Monitor market trends and competitor campaigns to identify opportunities and gaps.
Key Skills & Qualifications:
5 to 8 years of experience in digital/performance marketing roles with a strong portfolio of successful campaigns.
Hands-on experience managing campaigns with high monthly spends across Google, Meta, LinkedIn, and other ad platforms.
Strong analytical mindset with proficiency in Excel, Google Analytics, and data visualization/reporting tools.
Deep understanding of marketing funnels, attribution models, and customer journeys.
Excellent project management, communication, and collaboration skills.
Experience in eCommerce, D2C, SaaS, or lead-gen businesses is a plus.
Google Ads and Meta certifications are a bonus.
Job Location: Marol, Andheri East, Mumbai
Must have: Prior experience of working with a Digital Marketing Agency
-
Performance Marketing Associate
3 weeks ago
Mumbai, Maharashtra, India Rafiki Marketing Full timeRole OverviewWe're looking for a sharp, motivated Performance Marketing Associate to support the execution and optimisation of paid ad campaigns across Google and Meta platforms. You'll work closely with the strategy team to help e-commerce clients achieve their customer acquisition and growth goals. This is a hands-on role ideal for someone with a...
-
Performance Marketing Associate
3 weeks ago
Mumbai, Maharashtra, India Rafiki Marketing Full timeRole OverviewWe're looking for a sharp, motivated Performance Marketing Associate to support the execution and optimisation of paid ad campaigns across Google and Meta platforms. You'll work closely with the strategy team to help e-commerce clients achieve their customer acquisition and growth goals. This is a hands-on role ideal for someone with a...
-
Performance Marketing Manager
3 weeks ago
Mumbai, Maharashtra, India EvolutionCo Digital | Customer Experience Design & Marketing Agency Full timeRole OverviewWe are seeking a highly analytical and growth-focused Performance Marketing Manager to drive user acquisition, conversions, and ROI across paid digital channels.Key ResponsibilitiesPaid Media Strategy & ExecutionDevelop and manage multi-channel performance marketing strategies focused on lead generation, customer acquisition, and sales...
-
Performance Marketing Manager
4 weeks ago
Mumbai, Maharashtra, India EvolutionCo Digital | Customer Experience Design & Marketing Agency Full timeKey Role:We are seeking a highly analytical and growth-focused Performance Marketing Manager to drive user acquisition, conversions, and ROI across paid digital channels. You will develop, manage, and optimize multi-channel performance marketing strategies across platforms like Meta, Google, programmatic, and affiliate channels.Main Responsibilities:Paid...
-
Performance Marketing Manager
3 weeks ago
Mumbai, Maharashtra, India EvolutionCo Digital | Customer Experience Design & Marketing Agency Full timeKey Role: We are seeking a highly analytical and growth-focused Performance Marketing Manager to drive user acquisition, conversions, and ROI across paid digital channels. You will develop, manage, and optimize multi-channel performance marketing strategies across platforms like Meta, Google, programmatic, and affiliate channels. Main Responsibilities : ...
-
Performance Marketing Manager
3 weeks ago
Mumbai, Maharashtra, India EvolutionCo Digital | Customer Experience Design & Marketing Agency Full timeRole Overview:We are seeking a highly analytical and growth-focused Performance Marketing Manager to drive user acquisition, conversions, and ROI across paid digital channels. You will strategize, execute, optimize, and scale digital campaigns across platforms like Meta, Google, , programmatic, and affiliate channels, ensuring measurable business results.Key...
-
Performance Marketing Manager
4 weeks ago
Mumbai, Maharashtra, India EvolutionCo Digital | Customer Experience Design & Marketing Agency Full timeRole OverviewWe are seeking a highly analytical and growth-focused Performance Marketing Manager to drive user acquisition, conversions, and ROI across paid digital channels. You will strategize, execute, optimize, and scale digital campaigns across platforms like Meta, Google, programmatic, and affiliate channels, ensuring measurable business results.Key...
-
Performance Marketing Manager
4 weeks ago
Mumbai, Maharashtra, India EvolutionCo Digital | Customer Experience Design & Marketing Agency Full timeRole OverviewWe are seeking a highly analytical and growth-focused Performance Marketing Manager to drive user acquisition, conversions, and ROI across paid digital channels. You will strategize, execute, optimize, and scale digital campaigns across platforms like Meta, Google, LinkedIn, programmatic, and affiliate channels, ensuring measurable business...
-
Performance Marketing Associate
2 days ago
Mumbai, Maharashtra, India Rafiki Marketing Full timeThe ideal candidate is a highly organized, tech-savvy self-starter who will collaborate with the marketing team to build and strategize new marketing campaigns. You will be managing different projects and providing support for advertising campaigns.ResponsibilitiesReport marketing activityPost social media contentContribute to and coordinate marketing...
-
Performance Marketing Associate
1 week ago
Mumbai, Maharashtra, India Rafiki Marketing Full timeThe ideal candidate is a highly organized, tech-savvy self-starter who will collaborate with the marketing team to build and strategize new marketing campaigns. You will be managing different projects and providing support for advertising campaigns. ResponsibilitiesReport marketing activity Post social media content Contribute to and coordinate marketing...
