Neolacta Lifesciences

3 weeks ago


Bengaluru, India NeoLacta Lifesciences Pvt Ltd Full time

: Digital Marketing, Community & SEO LeadNotice Period - Immediately Mode - Work from OfficeSalary - Best in the IndustryAbout Company:Neolacta Lifesciences is a pioneering biotechnology company improving infant health through both human milkderived products and other innovative therapies Shape the digital face of an infant health-focused brand that blends awareness, credibility, and community engagement in equal measure and across multiple platformsWhy us?:Three reasons- The first and only of its kind company in India and Asia and one of only three in the world- A multi-faceted role- High degree of autonomy in decision making and executionRole Overview:Lead organic growth, community building, and SEO visibility across LinkedIn, Pinterest, and Indian-first apps (ShareChat, Moj, Josh, Koo)Target audience: Neonatologists, parents, Lactation Consultants,Blend thinking with hands-on execution managing communities and optimizing web presenceKey & Content Growth:- Build and manage active online communities across multiple platforms- Partnership with existing parenting communities: Work with BabyChakra, Momspresso, The Baby Destination, and regional Facebook groups for cross-posting donation stories. Manage tie-ups for guest blogs, reels etc- Develop organic, content-led strategies posts, videos, carousels, regional content- Engage directly with HCPs, influencers, and niche audiences to enhance credibilityWebsite Management & SEO:- Oversee website content updates for accuracy and SEO alignment- Collaborate with developers and designers for UX and content improvementsAnalytics & Insights:- Measure digital performance across social and web platforms- Use analytics tools to refine content, community, and SEO strategiesMust-Have Skills:- Experience in organic marketing, community management, SEO and in email or Whatsapp campaigns- Prior experience in either B2B or B2C- Hands-on use of LinkedIn, Pinterest, and Indian-first platforms (ShareChat, Moj etc)- Familiarity with WordPress, Google Analytics, and SEO tools- Strong ability to create engaging, multi-format content- Analytical and creative approach to digital engagementDonts This Role is NOT For:- Marketers focused only on paid ads or short-term results- Candidates limited to FB/Instagram- Individuals who have managed agencies rather than individual tasks (ref:iimjobs.com)


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