- Content Lead

3 weeks ago


Delhi, Delhi, India Keuro Life Full time

Role Overview:

We are looking for a Content Lead to drive the overall content and communication strategy across social media, product storytelling, and performance-led campaigns. This is a leadership role for someone who can craft brand narrative, mentor a young creative team, and build consistency across all brand touchpoints.

Key Responsibilities:

- Own and evolve brand voice across channels

- Define the creative and strategic direction of our social content, campaign themes, and channel presence

- Guide the copywriter, video creator, and designer to execute high-quality, platform-native work

- Translate the product's USPs into engaging content formats

- Build the social team's rituals, review systems, tone guardrails, and trend playbook

- Collaborate closely with marketing, product, and tech for cross-functional alignment

(ref:iimjobs.com)
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