Ad-Ops Manager
3 weeks ago
PRINCIPAL RESPONSIBLITIES
Overall Responsibiliety
The Advertising Operations Manager with a focus on quality will lead and oversee the execution of digital, video & audio advertising campaigns, ensuring the highest standards of quality and performance
Quality focus, he/she will be working closely with the Ad operations specialist, QA's, Campaign specialist etc
Detailed duties and responsibilities:
Campaign Management
• Oversee the end-to-end process of advertising campaigns, from setup to delivery.
• Ensure all campaigns meet client specifications and are executed with the highest quality standards.
• Monitor and analyse campaign performance, making necessary adjustments to optimize results.
• Coordinate with creative, sales, and technical teams to ensure seamless campaign execution.
Quality Assurance
• Implement rigorous quality assurance processes to identify and resolve any issues before campaign launch.
• Conduct thorough testing of ad creatives, tracking pixels, and landing pages to ensure functionality and compliance.
• Develop and maintain quality control checklists and documentation.
• Regularly review and update QA processes to align with industry best practices.
Client Communication
• Serve as the primary point of contact for clients regarding campaign execution and quality-related queries.
• Provide clients with detailed performance reports and insights.
• Address any client concerns promptly and effectively, ensuring a high level of client satisfaction.
Team Leadership
• Lead and mentor a team of Assistant Managers, Leaders, Advertising operations specialists, Production specialist, Quality analyst to foster the culture of quality and excellence.
• Conduct regular training sessions to keep the team updated on the latest industry trends and quality standards.
• Set clear performance goals and provide ongoing feedback and support to team members
CANDIDATE SPECIFICATION
Required:
Experience and Education
• Bachelor's degree in marketing, Advertising, Business, or a related field.
• 10 to 15+ years of experience in digital advertising operations or a similar role.
• Working with Delivery Head to ensure RFP & delivery process meets and exceeds the client expectations.
• Working with the Global account executives on performance and meeting client objectives.
• Proven track record of managing high-quality digital advertising campaigns.
Personal Attributes
• High level of initiative and self-motivation.
• Ability to work effectively under pressure and meet tight deadlines.
• Strong organizational and multitasking skills.
• Passion for continuous learning and professional development.
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