SEO Expert

Location: RemoteContract Type: Freelance (Project-based, with potential for ongoing collaboration)Reports to: Head of MarketingAbout SweetSweet is the AI-native business platform built for creators — a business partner that clears the clutter, automates the back-office, and gives creators the freedom to focus on craft, while Sweet grows their business. We’re empowering the Agencies of Tomorrow: lean, creative, automation-powered businesses that run smarter, faster, and calmer.Our website needs to reflect that standard — smooth performance, clean structure, intelligent interactions, and zero friction. That’s where you come in.The RoleWe’re looking for a freelance SEO expert who can help Sweet expand its organic footprint, sharpen its search strategy, and turn our content ecosystem into a growth engine.You’ll collaborate with our content and marketing teams to research, optimize, and measure everything that helps Sweet reach more creators looking to run their business the smart way.What You’ll DoDevelop and execute an SEO strategy tailored for Sweet’s creator-focused audience.Perform keyword research aligned with our product positioning and content pillars (AI for creators, automation, business clarity, proposal tools).Audit and optimize on-page elements (meta data, headings, structure, internal linking, etc.).Partner with the content team to guide SEO-driven blog planning and optimization.Build and manage a backlink strategy through partnerships, PR mentions, and guest posting.Track performance across target keywords, user intent categories, and traffic quality metrics.Provide actionable insights for ongoing refinement of content and site structure.What You’ll Bring4+ years of SEO experience, preferably in SaaS or startup environments.Proven success driving organic growth through technical and content SEO.Strong understanding of keyword intent, content clustering, and SEO analytics.Familiarity with AI tools, content automation, and the creator economy is a major plus.Experience using tools like Ahrefs, SEMrush, Google Search Console, and GA4.Ability to translate complex data into clear, actionable recommendations.Excellent communication and self-management skills — this is a fully remote, autonomous role.You’ll Fit Right In If YouBelieve that simplicity scales.Thrive on turning data into creative strategy.Understand that great SEO is about clarity, not keyword stuffing.Want to help creators find Sweet — the tool that lets them do less and earn more.Contract DetailsType: FreelanceDuration: Initial 3-month engagement (renewable)Time commitment: ~10–15 hours/weekCompensation: Competitive, based on experience